Kids Deodorant

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +58.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.

Searches, last 12 months

153K

Growth, 90 days vs prior 90

+58.0%

Conversion, latest week

8.6%

Market size, estimated

£85Ka year

Peak month

June1.9× the quietest month

Top search term

kids deodorant47K searches a year

Listings sell for £6.37 on average, from £3.42 to £15.77. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £6.37 that is £3K to £5K a year per listing.

Average price

£6.37under the $15 to $100 sweet spot

Price range

£3.42–£15.77

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

£3K–£5K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #161 within Bath & Body. It carries 5,602 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

95%

Out of stock, average day

14.4%

Average rank

#161in Bath & Body

Average rating

4.27 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,602per listing

Listings tracked

20

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months