Kids Curly Hair Products

Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £90K a year.

Searches, last 12 months

181K

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

5.2%

Market size, estimated

£90Ka year

Peak month

February1.6× the quietest month

Top search term

little curls29K searches a year

Listings sell for £9.43 on average, from £2.34 to £37.94. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £9.43 that is £5K to £7K a year per listing.

Average price

£9.43under the $15 to $100 sweet spot

Price range

£2.34–£37.94

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£5K–£7K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #152 within Detanglers. It carries 1,862 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

95%

Out of stock, average day

12.7%

Average rank

#152in Detanglers

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,862per listing

Listings tracked

22

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months