Keratin Hair Treatment

Shoppers searched for this 491K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £552K a year.

Searches, last 12 months

491K

Growth, 90 days vs prior 90

+1.9%

Conversion, latest week

4.5%

Market size, estimated

£552Ka year

Peak month

July1.4× the quietest month

Top search term

keratin hair treatment213K searches a year

Listings sell for £25.18 on average, from £3.77 to £91.64. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £25.18 that is £13K to £19K a year per listing.

Average price

£25.18inside the $15 to $100 sweet spot

Price range

£3.77–£91.64

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

£13K–£19K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #164 within Hair Masks. It carries 2,712 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#164in Hair Masks

Average rating

4.18 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,712per listing

Listings tracked

21

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

61 months