Juicy Couture
FailBuyers convert on only 1.1% of searches, so Juicy Couture is a Fail.
- Flapen Score
- 48 / 100Top 44% of 2,481 Beauty niches · +1 vs the category median of 4748
- Market size
- £67K/yr269K searches / yr
- 90-day growth
- -11.1%search demand this quarter
- Competition
- 37%top-5 click share · 15 brands · 64 sellers
Flapen Score
Juicy Couture against its category
The dotted line is the Beauty average. Past it, Juicy Couture is stronger. Inside it, weaker.
Market
The Juicy Couture market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Juicy Couture 269K times last year and spent an estimated £67K. The top 5 brands take 89% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £67K a year.
- Searches, last 12 months
- 269K
- Growth, 90 days vs prior 90
- -11.1%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £67Ka year
- Top search term
- juicy couture179K searches a year
02 · Price
A sale here is worth £22.67.
Listings sell for £22.67 on average, from £7.68 to £56.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £22.67 that is £2K to £6K a year per listing.
- Average price
- £22.67inside the $15 to $100 sweet spot
- Price range
- £7.68–£56.01
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£6K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
68% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #1,405 within Fragrances. It carries 1,155 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 98%
- Out of stock, average day
- 1.1%
- Average rank
- #1,405in Fragrances
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,155per listing
- Listings tracked
- 47
04 · Newcomers
0 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Juicy Couture products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Ewbob Girls Silk Satin Pyjamas Set Short Sleeve Button-Down Kids PJs Breathable Soft Nightwear Children Sleepwear Age 5-14(C9-001)-Pink Bow-9-10Y
- Price
- £13.22
- Rating
- 4.5/5
- Reviews
- 320
- Age
- 1y ago

Juicy Couture Viva La Juicy Eau de Parfum (50ml) Floral & Fruity Scent Luxury Fragrance for Women
- Price
- £21.77
- Rating
- 4.7/5
- Reviews
- 12,780
- Age
- 16y ago

Juicy Couture Viva La Juicy Eau de Parfum Spray 100ml Amber Gourmand Fruity Fragrance Luxury Perfume for Women
- Price
- £28.38
- Rating
- 4.7/5
- Reviews
- 12,780
- Age
- 18y ago

Juicy Couture Viva La Juicy Gold Couture Eau de Parfum (100 ml) Fruity & Warm Scent Luxury Fragrance for Women
- Price
- £30.67
- Rating
- 4.4/5
- Reviews
- 2,104
- Age
- 11y ago

Juicy Couture Viva La Juicy Sucre Eau de Parfum 100ml Floral Fragrance Luxury Perfume for Women
- Price
- £33.58
- Rating
- 4.4/5
- Reviews
- 211
- Age
- 9y ago
Trending
estimated 90-day click momentum
Ekouaer Ladies Pyjamas Brown Satin Pjs Set Two Piece Silk PJs Short Sleeve Shirt with Long Pajama Pant Sleepwear Loungewear Brown L
- Price
- £15.90
- Rating
- 4.3/5
- Reviews
- 1,292
- Age
- 2y ago

Juicy Couture Rah Rah Rouge Eau de Toilette 75ml (Pack of 1)
- Price
- £15.67
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 8y ago

Ewbob Girls Silk Satin Pyjamas Set Short Sleeve Button-Down Kids PJs Breathable Soft Nightwear Children Sleepwear Age 5-14(C9-001)-Pink Bow-9-10Y
- Price
- £13.22
- Rating
- 4.5/5
- Reviews
- 320
- Age
- 1y ago

Yu & Me PARIS Women 2 Piece Slim Fit Gym Wear Tracksuit Set Zip-Up Jacket & High Waist Flared Cut Scrunch Leggings Ruched Seam (Grey S/M 6-10)
- Price
- £23.65
- Rating
- 3.3/5
- Reviews
- 25
- Age
- 6mo ago

Juicy Couture Rock the Rainbow Its Sunny Hunny Eau De Parfum Womens Perfume with Notes of Italian Lemon Honeysuckle & Amber - Citrus & Floral EDP Spray 2.5 fl o
- Price
- £12.97
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 6y ago
Newest
by launch date
Yu & Me PARIS Women 2 Piece Slim Fit Gym Wear Tracksuit Set Zip-Up Jacket & High Waist Flared Cut Scrunch Leggings Ruched Seam (Grey S/M 6-10)
- Price
- £23.65
- Rating
- 3.3/5
- Reviews
- 25
- Age
- 6mo ago

RONGTAI Bathrobe for Women Fuzzy Fleece Soft Long Robe Shawl Collar with Leopard Print and Pockets (Off-white XXL)
- Price
- £30.91
- Rating
- 4.6/5
- Reviews
- 84
- Age
- 9mo ago

Juicy Couture Travel Spray Coffret (3 x 10ml) Eau de Parfum 3-piece Fragrance Gift Set floral gourmand perfume luxury fragrance gifting for Women
- Price
- £22.30
- Rating
- 4.4/5
- Reviews
- 80
- Age
- 11mo ago

OQQ Womens Yoga Trousers Loose Stretchy High Waist Casual Straight Trousers Wide Leg Pants for Women Darkgrey
- Price
- £18.87
- Rating
- 4.2/5
- Reviews
- 440
- Age
- 1y ago

BONITEE Womens PJs Cute Fall Clothes 2 Piece Sets Casual Y2k Tops Shorts Pyjamas Two Piece Set 2026 Trendy Outfits Apricot-Cherry L
- Price
- £8.86
- Rating
- 4.3/5
- Reviews
- 74
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.
Brands
15 rising
Sellers
64
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
37%
Top 20: 80%
Open market
7%
- Juicy Couture65%
- Ewbob9%
- BONITEE6%
- Ekouaer5%
- Yu & Me PARIS4%
- Make It Real4%
- Open — no brand owns it (9 brands, 7%)
Demand
Juicy Couture search demand
Weekly searches over the year. Pick a range.
Search terms
Top Juicy Couture search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- juicy couture179K/yr
- juicy couture perfume54K/yr
- viva la juicy perfume21K/yr
- juicy11K/yr
- viva la juicy5K/yr
Reviews and returns
What reviews say buyers love and hate about Juicy Couture
We read the reviews and the return reasons for every product selling here.
“Different smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Juicy Couture questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









