Joy Perfume By Dior
FailShoppers spend an estimated $0 a year here, so Joy Perfume By Dior is a Fail.
- Flapen Score
- 36 / 100Ranks 2,265 of 2,481 Beauty niches · −11 vs the category median of 4736
- Market size
- £0/yr8K searches / yr
- 90-day growth
- +5.0%search demand this quarter
- Competition
- 95%top-5 click share · 3 brands · 23 sellers
Flapen Score
Joy Perfume By Dior against its category
The dotted line is the Beauty average. Past it, Joy Perfume By Dior is stronger. Inside it, weaker.
Market
The Joy Perfume By Dior market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Joy Perfume By Dior 8K times last year and spent an estimated £0. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.
- Searches, last 12 months
- 8K
- Growth, 90 days vs prior 90
- +5.0%
- Conversion, latest week
- 0.0%
- Market size, estimated
- £0a year
- Peak month
- December5.8× the quietest month
- Top search term
- joy perfume5K searches a year
02 · Price
A sale here is worth £49.68.
Listings sell for £49.68 on average, from £12.44 to £90.54. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £49.68 that is £0 to £5K a year per listing.
- Average price
- £49.68inside the $15 to $100 sweet spot
- Price range
- £12.44–£90.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£5K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #966 within Fragrances. It carries 281 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 57%
- Out of stock, average day
- 5.1%
- Average rank
- #966in Fragrances
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 281per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 109 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 109 months
Products
Top Joy Perfume By Dior products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dior Joy Edp Spray 90ml
- Price
- £90.54
- Rating
- 4.5/5
- Reviews
- 814
- Age
- 7y ago

Dior Perfume - 50ml 3348901419086
- Price
- £75.11
- Rating
- 4.6/5
- Reviews
- 463
- Age
- 7y ago

Christian Dior Christian Joy By Intense Eau De Parfum Spray 50 ml 3348901487511
- Price
- £73.71
- Rating
- 4.5/5
- Reviews
- 293
- Age
- 6y ago

Joy - Inspired Alternative Perfume Extrait De Parfum Fragrance For Women - Delight (50ml)
- Price
- £12.44
- Rating
- 3.3/5
- Reviews
- 24
- Age
- 4y ago

Jean Patou Joy Woman Eau de Toilette Spray 30 ml Pack of 1 (1 x 30 ml)
- Price
- £29.98
- Rating
- 4.4/5
- Reviews
- 177
- Age
- 19y ago
Trending
estimated 90-day click momentum
Jean Patou Joy Eau De Toilette 30ml
- Price
- £28.45
- Rating
- 4.4/5
- Reviews
- 177
- Age
- 13y ago

Jean Patou Joy Eau de Toilette 30ml
- Price
- £37.56
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 18y ago

Joy - Inspired Alternative Perfume Extrait De Parfum Fragrance For Women - Delight (50ml)
- Price
- £12.44
- Rating
- 3.3/5
- Reviews
- 24
- Age
- 4y ago

Dior Perfume - 50ml 3348901419086
- Price
- £75.11
- Rating
- 4.6/5
- Reviews
- 463
- Age
- 7y ago

Dior Joy Edp Spray 90ml
- Price
- £90.54
- Rating
- 4.5/5
- Reviews
- 814
- Age
- 7y ago
Newest
by launch date
Joy - Inspired Alternative Perfume Extrait De Parfum Fragrance For Women - Delight (50ml)
- Price
- £12.44
- Rating
- 3.3/5
- Reviews
- 24
- Age
- 4y ago

Christian Dior Christian Joy By Intense Eau De Parfum Spray 50 ml 3348901487511
- Price
- £73.71
- Rating
- 4.5/5
- Reviews
- 293
- Age
- 6y ago

Dior Joy Edp Spray 90ml
- Price
- £90.54
- Rating
- 4.5/5
- Reviews
- 814
- Age
- 7y ago

Dior Perfume - 50ml 3348901419086
- Price
- £75.11
- Rating
- 4.6/5
- Reviews
- 463
- Age
- 7y ago

Jean Patou Joy Eau De Toilette 30ml
- Price
- £28.45
- Rating
- 4.4/5
- Reviews
- 177
- Age
- 13y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 95% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
23
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
95%
Top 20: 100%
Open market
0%
- Dior71%
- Jean Patou19%
- Amour Scents10%
- Open — no brand owns it (0%)
Demand
Joy Perfume By Dior search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.8×
Reviews and returns
What reviews say buyers love and hate about Joy Perfume By Dior
We read the reviews and the return reasons for every product selling here.
“Not the pleasant smell I was expecting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
4 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Joy Perfume By Dior questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









