jordan samuel oil cleanser
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible20.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Good£279K£279K/yr · 133K searches
Review moat
Okay2,580.5avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£10.44avg listing price — sweet spot $15–$100
Growth
Bad-3.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£8.36–£12.37cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, jordan samuel oil cleanser is a £279K/yr Amazon United Kingdom market (133K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
jordan samuel oil cleanser market data
- Units sold / yr
- 20K–25K
- avg 5,000–6,000/product
- Revenue / yr
- £209K–£261K
- units × avg price
- Conversion rate
- 20.1%
- Avg BSR
- #11
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 70 months
- Avg seller age
- 153 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
20
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- The Ordinary87%
- Haruharu13%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 24 weeks — -3.1% search growth over the last 90 days.Top jordan samuel oil cleanser search terms
- the ordinary cleanser36K/yr
- ordinary cleanser19K/yr
- ordinary face wash15K/yr
- the ordinary face wash16K/yr
- jordan samuel oil cleanser12K/yr
- haruharu wonder cleansing oil16K/yr
- the ordinary glucoside foaming cleanser8K/yr
- haru haru cleansing oil7K/yr
- the ordinary foaming cleanser3K/yr
- the ordinary squalane cleanser 150ml542/yr
Top jordan samuel oil cleanser products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The Ordinary Glucoside Foaming Cleanser Gentle Foaming Face Wash for All Skin Types Including Sensitive Skin 150ml
The Ordinary£8.664.7★3,372 rev
The Ordinary Squalane Cleanser Hydrating Makeup Remover Supports Moisture Barrier 150ml
The Ordinary£12.364.8★2,057 rev
haruharu wonder Black Rice Moisture Cleansing Oil Double Cleansing Daily Makeup Remover Pore Oil Cleanser Korean Skincare For sensitive Non-comedogenic 150ml
Haruharu£12.374.4★4,171 rev
The Ordinary Glycolipid Cream Cleanser Gentle Makeup Removal with Plant-Derived Glycolipid Agents 150ml
The Ordinary£8.364.6★722 rev
Newest
by launch dateThe Ordinary Glucoside Foaming Cleanser Gentle Foaming Face Wash for All Skin Types Including Sensitive Skin 150ml
The Ordinary£8.663,372 rev
The Ordinary Glycolipid Cream Cleanser Gentle Makeup Removal with Plant-Derived Glycolipid Agents 150ml
The Ordinary£8.36722 rev
haruharu wonder Black Rice Moisture Cleansing Oil Double Cleansing Daily Makeup Remover Pore Oil Cleanser Korean Skincare For sensitive Non-comedogenic 150ml
Haruharu£12.374,171 rev
The Ordinary Squalane Cleanser Hydrating Makeup Remover Supports Moisture Barrier 150ml
The Ordinary£12.362,057 rev
Trending
90-day click momentumThe Ordinary Glucoside Foaming Cleanser Gentle Foaming Face Wash for All Skin Types Including Sensitive Skin 150ml
The Ordinary£8.664.7★
The Ordinary Squalane Cleanser Hydrating Makeup Remover Supports Moisture Barrier 150ml
The Ordinary£12.364.8★
The Ordinary Glycolipid Cream Cleanser Gentle Makeup Removal with Plant-Derived Glycolipid Agents 150ml
The Ordinary£8.364.6★
haruharu wonder Black Rice Moisture Cleansing Oil Double Cleansing Daily Makeup Remover Pore Oil Cleanser Korean Skincare For sensitive Non-comedogenic 150ml
Haruharu£12.374.4★
What buyers say about jordan samuel oil cleanser
What buyers praise and complain about, mined from review topics.What buyers love
“It does a good job of cleaning the skin”
“Excellent product”
“Gentle on skin”
“Great for sensitive skin”
“a great price point”
“Great affordable cleanser”
“I use this, the exfoliating liquid and moisturiser and I can honestly say my skin looks so much better”
“feels very hydrating”
“ive not had any irritation”
“Amazing cleansing oil”
What buyers complain about
“Weird smell”
“Broken pump”
“Allergic reaction”
“I can have temperamental congested skin”
“broke almost instantly. Twice”
“disappointing for the price I paid”
“it made his skin break out”
“not the right texture for me”
“This made my skin soooo dry”
“It doesnt lather”
Common questions
- Is jordan samuel oil cleanser profitable to sell on Amazon United Kingdom?
- The niche generates £279K/yr across 4 tracked products. 90-day search growth is -3.1%. Flapen's verdict: Skip it (37/100).
- How competitive is the jordan samuel oil cleanser niche?
- 2 brands and 20 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in jordan samuel oil cleanser?
- Top complaints mined from reviews: Smell, Motor Power, Allergies. The return rate is 0.1%.
- What does it cost to enter the jordan samuel oil cleanser niche?
- Listings span £8.36–£12.37; the average listing price is £10.44 (sweet spot $15–$100). The average incumbent carries 2,581 reviews — the moat a new listing must climb.