How competitive is the Jimmy Choo I Want Choo Perfume niche on Amazon United Kingdom?

2 brands and 3 sellers compete in Jimmy Choo I Want Choo Perfume on Amazon United Kingdom. The top 5 Jimmy Choo I Want Choo Perfume products take 86% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Jimmy Choo I Want Choo Perfume?

Jimmy Choo I Want Choo Perfume buyers on Amazon United Kingdom complain most about Smell, Durability, the themes mined from the niche's reviews. Its return rate is 0.3%.

What does it cost to enter the Jimmy Choo I Want Choo Perfume niche?

Jimmy Choo I Want Choo Perfume sells for £34.07 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £12.47–£52.49. The average incumbent carries 2,519 reviews — the moat a new listing must climb.

Jimmy Choo I Want Choo Perfume

brand-locked demand (top 5 brands take 100% of clicks) — Jimmy Choo I Want Choo Perfume doesn't clear our bar today.

Flapen Score

Skip it

Ranks 2,265 of 2,481 Beauty niches · −11 vs the category median of 47

This niche Category average · 2,481 niches

Is Jimmy Choo I Want Choo Perfume profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Jimmy Choo I Want Choo Perfume is a £42K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.

Jimmy Choo I Want Choo Perfume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +3.6% over the last 90 days and 2.3% of searches end in a purchase.

£42K

revenue / yr

Units sold / yr3K

Search volume / yr+3.6%55K

Conversion rate2.3%

Avg price£34.07

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers2 · 3

Top-5 product click share86%

Open market0%

Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 9 products

Top Jimmy Choo I Want Choo Perfume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

JIMMY CHOO 316-19276 Fragrance I Want Choo EDP Spray 40 ml for adults designed for long-lasting everyday fragrance wear 40 ml

Price: £27.53
Rating: 4.8/5
Reviews: 6,114
Age: 5y ago

Jimmy Choo I Want Choo Eau de Parfum 60ml

Price: £39.01
Rating: 4.8/5
Reviews: 6,114
Age: 5y ago

Jimmy Choo I Want Choo Eau de Parfum 100ml

Price: £48.40
Rating: 4.8/5
Reviews: 6,114
Age: 5y ago

Jimmy Choo I Want Choo Le Parfum 40 ml

Price: £30.16
Rating: 4.7/5
Reviews: 703
Age: 1y ago

Jimmy Choo I Want Choo Forever Eau de Parfum 40 ml

Price: £24.45
Rating: 4.7/5
Reviews: 1,406
Age: 3y ago

Newest

by launch date

I Want Choo - Inspired by Alternative Perfume Extrait De Parfum Luxurious Long Lasting Fragrance for Women - I Want You (50ml)

Price: £12.47
Rating: 2.5/5
Reviews: 2
Age: 3mo ago

Jimmy Choo I Want Choo With Love Eau de Parfum 40ml

Price: £36.18
Rating: 4.5/5
Reviews: 113
Age: 10mo ago

Jimmy Choo I Want Choo Le Parfum 40 ml

Price: £30.16
Rating: 4.7/5
Reviews: 703
Age: 1y ago

Jimmy Choo I Want Choo Le Parfum 60 ml

Price: £52.49
Rating: 4.7/5
Reviews: 703
Age: 1y ago

Jimmy Choo I Want Choo Forever Eau de Parfum 40 ml

Price: £24.45
Rating: 4.7/5
Reviews: 1,406
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

Jimmy Choo98%
Amour Scents2%
Open — no brand owns it (0%)

Jimmy Choo I Want Choo Perfume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume55KCVR2.3%Products9Brands2Top 5 Brands100%OOS Rate7.2%Rating4.5★Reviews2,519Avg BSR#248

Peak months: Nov, Dec · busiest ÷ quietest = 5.5×

Top Jimmy Choo I Want Choo Perfume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

jimmy choo i want choo38K/yr +2.3%3.1% conv.
i want choo perfume jimmy choo11K/yr +7.1%3.5% conv.
i want choo5K/yr -2.3%3.5% conv.
jimmy choo i want choo perfume1K/yr +49.2%1.1% conv.

What reviews say buyers love and hate about Jimmy Choo I Want Choo Perfume

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews

Smell74%

“Gorgeous Smell Long Lasting too”

Value For Money11%

“Definitely worth it”

Durability6%

“Long lasting”

Quality-Overall4%

“Excellent product”

Size-Overall2%

“Size good”

What buyers complain about

83% of reviews

Smell67%

“Smell doesn't last as long as 50ml”

Durability17%

“Isnt as good as the original doesnt last”

Jimmy Choo I Want Choo Perfume return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

22%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Smell

78%

2Size-Overall

11%

3Advertised Vs Actual Product

11%

Common Jimmy Choo I Want Choo Perfume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Jimmy Choo I Want Choo Perfume 36/100 on Amazon United Kingdom — Skip it. The niche generates £42K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +3.6% over the last 90 days.