Japanese Skincare

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £96K a year.

Searches, last 12 months

165K

Growth, 90 days vs prior 90

+3.7%

Conversion, latest week

5.5%

Market size, estimated

£96Ka year

Peak month

January2.4× the quietest month

Top search term

beauty of joseon serum42K searches a year

Listings sell for £10.55 on average, from £4.87 to £25.84. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £10.55 that is £5K to £8K a year per listing.

Average price

£10.55under the $15 to $100 sweet spot

Price range

£4.87–£25.84

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

£5K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #109 within Face. It carries 6,264 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

5.9%

Average rank

#109in Face

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,264per listing

Listings tracked

12

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months