Individual Lashes

Shoppers searched for this 2.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.0M a year.

Searches, last 12 months

2.9M

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

4.6%

Market size, estimated

£1.0Ma year

Peak month

September1.3× the quietest month

Top search term

cluster lashes1.0M searches a year

Listings sell for £7.47 on average, from £3.76 to £13.93. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 3,000 to 4,000 of them. At £7.47 that is £22K to £30K a year per listing.

Average price

£7.47under the $15 to $100 sweet spot

Price range

£3.76–£13.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

125K–150K

Units per listing a year

3,000–4,000

Revenue per listing a year

£22K–£30K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Tools & Accessories. It carries 1,001 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#28in Tools & Accessories

Average rating

4.18 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,001per listing

Listings tracked

22

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

28 months