Illuminated Makeup Mirror
MaybeThe top 5 brands take only 42% of clicks. But demand is soft, at -35.6% this quarter, so Illuminated Makeup Mirror is a Maybe.
- Flapen Score
- 54 / 100Top 19% of 2,481 Beauty niches · +7 vs the category median of 4754
- Market size
- £56K/yr61K searches / yr
- 90-day growth
- -35.6%search demand this quarter
- Competition
- 27%top-5 click share · 42 brands · 62 sellers
Flapen Score
Illuminated Makeup Mirror against its category
The dotted line is the Beauty average. Past it, Illuminated Makeup Mirror is stronger. Inside it, weaker.
Market
The Illuminated Makeup Mirror market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Illuminated Makeup Mirror 61K times last year and spent an estimated £56K. The top 5 brands take 42% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- -35.6%
- Conversion, latest week
- 5.8%
- Market size, estimated
- £56Ka year
- Peak month
- December5.3× the quietest month
- Top search term
- makeup mirror with lights and magnification12K searches a year
02 · Price
A sale here is worth £15.84.
Listings sell for £15.84 on average, from £4.13 to £37.38. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £15.84 that is £0 to £2K a year per listing.
- Average price
- £15.84inside the $15 to $100 sweet spot
- Price range
- £4.13–£37.38
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #73 within Tools & Accessories. It carries 2,698 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 97%
- Out of stock, average day
- 6.2%
- Average rank
- #73in Tools & Accessories
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,698per listing
- Listings tracked
- 73
04 · Newcomers
7 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Illuminated Makeup Mirror products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
42 falling
Sellers
62
Top-5 brand share
42%
Top 20: 88%
Top-5 click share
27%
Top 20: 61%
Open market
53%
- Brand 113%
- Brand 28%
- Brand 37%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Illuminated Makeup Mirror search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.3×
Search terms
Top Illuminated Makeup Mirror search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- makeup mirror with lights and magnification12K/yr
- cosmetic mirror10K/yr
- small mirror with lights8K/yr
- rechargeable mirror6K/yr
- illuminated mirror6K/yr
- small light up mirror5K/yr
- ring light mirror7K/yr
- make up mirror with light5K/yr
- ring light mirror for makeup2K/yr
Reviews and returns
What reviews say buyers love and hate about Illuminated Makeup Mirror
We read the reviews and the return reasons for every product selling here.
“NOT RECHARGEABLE”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Illuminated Makeup Mirror questions
Answered from the same tracked data.