Hypnotic Poison Christian Dior

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £89K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-18.8%

Conversion, latest week

2.0%

Market size, estimated

£89Ka year

Peak month

November5.9× the quietest month

Top search term

poison christian dior39K searches a year

Listings sell for £57.68 on average, from £4.40 to £112.68. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £57.68 that is £0 to £6K a year per listing.

Average price

£57.68inside the $15 to $100 sweet spot

Price range

£4.40–£112.68

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£6K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

35% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #753 within Fragrances. It carries 1,966 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

74%

Out of stock, average day

7.2%

Average rank

#753in Fragrances

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,966per listing

Listings tracked

23

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

80 months