Hydrating Serum

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £270K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

-15.2%

Conversion, latest week

8.7%

Market size, estimated

£270Ka year

Peak month

January1.7× the quietest month

Top search term

la roche posay serum21K searches a year

Listings sell for £21.04 on average, from £6.89 to £41.21. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £21.04 that is £5K to £11K a year per listing.

Average price

£21.04inside the $15 to $100 sweet spot

Price range

£6.89–£41.21

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£5K–£11K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #214 within Face. It carries 10,418 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

95%

Out of stock, average day

8.0%

Average rank

#214in Face

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

10,418per listing

Listings tracked

21

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

51 months