Holiday Essentials for Kids

Shoppers searched for this 503K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +376.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £279K a year.

Searches, last 12 months

503K

Growth, 90 days vs prior 90

+376.8%

Conversion, latest week

5.1%

Market size, estimated

£279Ka year

Peak month

May16.8× the quietest month

Top search term

solar buddies121K searches a year

Listings sell for £11.00 on average, from £4.57 to £16.69. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £11.00 that is £6K to £8K a year per listing.

Average price

£11.00under the $15 to $100 sweet spot

Price range

£4.57–£16.69

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

£6K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #66 within Sun Care & Tanning. It carries 5,483 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

86%

Out of stock, average day

4.6%

Average rank

#66in Sun Care & Tanning

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,483per listing

Listings tracked

29

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months