Hermes Perfume for Women

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

+10.7%

Conversion, latest week

2.8%

Market size, estimated

£44Ka year

Peak month

December3.9× the quietest month

Top search term

hermes perfume for women22K searches a year

Listings sell for £61.69 on average, from £35.88 to £98.60. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £61.69 that is £0 to £6K a year per listing.

Average price

£61.69inside the $15 to $100 sweet spot

Price range

£35.88–£98.60

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

£0–£6K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

29% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #1,196 within Fragrances. It carries 694 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

29%

Prime listings

100%

Out of stock, average day

5.4%

Average rank

#1,196in Fragrances

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

694per listing

Listings tracked

21

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

70 months