Heat Mat for Hair Straighteners
soft demand (-21.5% this quarter) — Heat Mat for Hair Straighteners doesn't clear our bar today.
Flapen Score
Ranks 1,175 of 2,481 Beauty niches · on the category median
Is Heat Mat for Hair Straighteners profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Heat Mat for Hair Straighteners is a £96K/yr Amazon United Kingdom market (171K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 47/100.
Heat Mat for Hair Straighteners: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -21.5% over the last 90 days and 10.4% of searches end in a purchase.
£96K
revenue / yr
Who owns the niche?
The top 5 brands hold 60% of demand, so 40% of the market is open.
40%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 25 products
Top Heat Mat for Hair Straighteners products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Extreme Heat Protection Safety Mat with Storage Pouch for GHD Hair Straighteners and Tongs etc (Black)
- Price
- £3.40
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 9y ago
Heat Resistant Mat for Hair Tools Silicone Heat Mat & Holder for Curling Iron Professional Portable Travel Flat Iron Mat Pad Pouch Case Cover for Countertop
- Price
- £3.30
- Rating
- 4.7/5
- Reviews
- 7,171
- Age
- 6y ago
Silicone Heat Mat for Hair Straighteners Heat Proof Protection Mat
- Price
- £3.32
- Rating
- 4.8/5
- Reviews
- 327
- Age
- 4y ago
Extreme Heat Protection Safety Flat Mat for GHD Hair Straighteners and Tongs (Black)
- Price
- £2.90
- Rating
- 4.7/5
- Reviews
- 267
- Age
- 9y ago
ZAXOP Resistant Silicone Mat Pouch for Flat Iron Curling Iron Hot Hair Tools.(Hotpink)
- Price
- £4.77
- Rating
- 4.8/5
- Reviews
- 16,557
- Age
- 7y ago
Trending
90-day click momentum
2 PCS Heat Mat for Hair Straighteners Heat Resistant Non Slip Pad for Curling Irons and Hot Hair Styling Tools Multifunctional Non-Slip Mat Pad for Hot Hair Styling Tools
- Price
- £4.27
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
WRORUNER Plus Size Silicone Heat Resistant Mat for Hair Straighteners Curling Irons Flat Irons and Other Hair Styling Tools Portable Hot Tools Pad Cover for Travel Vanity Salon(12.0 x 9.0)
- Price
- £6.66
- Rating
- 4.7/5
- Reviews
- 624
- Age
- 1y ago
2PCS Heat Mat for Hair Straighteners Heat Resistant Non Slip Pad for Curling Irons and Hot Hair Styling Tools Flexible Countertop Protection for Home Salon Travel Use
- Price
- £4.66
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Quccefods Heat Resistant Mat Large Silicone Hot Hair Tools Holder for Curling Irons Flat Iron Hair Straightener Mat Portable Vanity Pad Accessories/Organizer
- Price
- £8.20
- Rating
- 4.7/5
- Reviews
- 507
- Age
- 1y ago
ANGENIL Heat Mat for Hair Straighteners Silicone Heat Resistant Mat for Mini Hair Straightener Grey Heat Proof Mat for Hair Curler Hair Curling Tongs Hair Styling Appliances 21.5 cm x 15.5 cm
- Price
- £5.78
- Rating
- 4.2/5
- Reviews
- 3,019
- Age
- 2y ago
Newest
by launch date2 PCS Heat Mat for Hair Straighteners Heat Resistant Non Slip Pad for Curling Irons and Hot Hair Styling Tools Multifunctional Non-Slip Mat Pad for Hot Hair Styling Tools
- Price
- £4.27
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
2PCS Heat Mat for Hair Straighteners Heat Resistant Non Slip Pad for Curling Irons and Hot Hair Styling Tools Flexible Countertop Protection for Home Salon Travel Use
- Price
- £4.66
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Silicone Heat Resistant Mat for Curling Irons Hair Straighteners Heat Proof Protection Mat for Travel Home Salon Flat Iron Hair Styling Tools(8.58X 6.2 Black)
- Price
- £3.32
- Rating
- 4.8/5
- Reviews
- 327
- Age
- 11mo ago
Flintronic Silicone Heat Resistant Mat Heat Resistant Silicone Mat Pouch for Curling Irons Heat Proof Protection Mat for Travel Home Salon Flat Iron Hair Styling Tools Pink
- Price
- £3.38
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 1y ago
Quccefods Heat Resistant Mat Large Silicone Hot Hair Tools Holder for Curling Irons Flat Iron Hair Straightener Mat Portable Vanity Pad Accessories/Organizer
- Price
- £8.20
- Rating
- 4.7/5
- Reviews
- 507
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
19 rising
Sellers
24
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
50%
Top 20: 94%
Open market
33%
- Extreme Heat22%
- Ryke Kukkri10%
- FUYOAL10%
- ANGENIL9%
- qdwq-US8%
- WRORUNER7%
Heat Mat for Hair Straighteners demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.7×
Top Heat Mat for Hair Straighteners search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- heat mat for hair straighteners62K/yr
- heat proof mat for hair straighteners14K/yr
- straighteners heat mat15K/yr
- heatproof mat for hair straighteners12K/yr
- hair straightener heat proof mat7K/yr
- heat protection mat7K/yr
- ghd heat mat8K/yr
- heat resistant mat for hair straighteners6K/yr
- heat mat for straighteners7K/yr
- heat protection mat for straighteners5K/yr
What reviews say buyers love and hate about Heat Mat for Hair Straighteners
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Brilliant item, works exactly as described”
“Great fit”
“As advertised”
“good value”
“cute colour”
What buyers complain about
88% of reviews“Id recommend this mat though its larger than I thought”
“however this particular mat does not have a storage pouch or Velcro as described on Amazon”
“Although its a thin mat”
“pictures not correct”
“An expensive addition”
Heat Mat for Hair Straighteners return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
67%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Heat Mat for Hair Straighteners questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
