Skip to content

Hard Skin Remover Foot Cream

Fail

The top 5 brands take 100% of clicks, so Hard Skin Remover Foot Cream is a Fail.

Flapen Score
48
48 / 100
Top 44% of 2,481 Beauty niches · +1 vs the category median of 47
Market size
£988K/yr507K searches / yr
90-day growth
+2.8%search demand this quarter
Competition
68%top-5 click share · 3 brands · 48 sellers

Flapen Score

Hard Skin Remover Foot Cream against its category

The dotted line is the Beauty average. Past it, Hard Skin Remover Foot Cream is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hard Skin Remover Foot Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hard Skin Remover Foot Cream 507K times last year and spent an estimated £988K. All 3 brands take every click. Demand peaks in Jan–Apr–May. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 18.7% of those searches ended in a purchase.

Shoppers searched for this 507K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 18.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £988K a year.

Searches, last 12 months
507K
Growth, 90 days vs prior 90
+2.8%
Conversion, latest week
18.7%
Market size, estimated
£988Ka year
Peak month
April3.2× the quietest month
Top search term
flexitol heel balm145K searches a year

02 · Price

A sale here is worth £10.41.

Listings sell for £10.41 on average, from £4.77 to £22.05. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £10.41 that is £31K to £42K a year per listing.

Average price
£10.41under the $15 to $100 sweet spot
Price range
£4.77–£22.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
£31K–£42K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Hands & Feet. It carries 5,280 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#60in Hands & Feet
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,280per listing
Listings tracked
14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Hard Skin Remover Foot Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

48

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 214%
  • Brand 37%

Demand

Hard Skin Remover Foot Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Apr, May · busiest ÷ quietest = 3.2×

Search terms

Top Hard Skin Remover Foot Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flexitol heel balm145K/yr
  • flexitol100K/yr
  • flexitol foot cream49K/yr
  • nursem hand cream67K/yr
  • cerave hand cream35K/yr
  • nursem40K/yr
  • cerave reparative hand cream14K/yr
  • flexitol hard skin and callus balm13K/yr
  • cerave hand cream for very dry hands8K/yr
  • flexitol heel balm 25% urea5K/yr

Reviews and returns

What reviews say buyers love and hate about Hard Skin Remover Foot Cream

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Moist/Dry”
15%of negative reviews mention “Functionality-Overall”
0.2%of orders come back
“it's didn't help at all”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Hard Skin Remover Foot Cream questions

Answered from the same tracked data.