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Hand Cream Gift Set

Maybe

An estimated 0.3% of orders come back. But demand is soft, at -8.4% this quarter, so Hand Cream Gift Set is a Maybe.

Flapen Score
61
61 / 100
Top 4% of 2,481 Beauty niches · +14 vs the category median of 47
Market size
£459K/yr1.1M searches / yr
90-day growth
-8.4%search demand this quarter
Competition
19%top-5 click share · 57 brands · 172 sellers

Flapen Score

Hand Cream Gift Set against its category

The dotted line is the Beauty average. Past it, Hand Cream Gift Set is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hand Cream Gift Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hand Cream Gift Set 1.1M times last year and spent an estimated £459K. The top 5 brands take 47% of clicks. Demand peaks in Nov–Dec. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £459K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-8.4%
Conversion, latest week
3.4%
Market size, estimated
£459Ka year
Peak month
December6.2× the quietest month
Top search term
cath kidston276K searches a year

02 · Price

A sale here is worth £11.78.

Listings sell for £11.78 on average, from £1.05 to £54.09. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At £11.78 that is £6K to £9K a year per listing.

Average price
£11.78under the $15 to $100 sweet spot
Price range
£1.05–£54.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
500–750
Revenue per listing a year
£6K–£9K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #293 within Hands & Feet. It carries 1,622 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
96%
Out of stock, average day
10.3%
Average rank
#293in Hands & Feet
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,622per listing
Listings tracked
116

04 · Newcomers

3 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Hand Cream Gift Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

57 rising

Sellers

172

Top-5 brand share

47%

Top 20: 79%

Top-5 click share

19%

Top 20: 49%

Open market

49%

  • Brand 127%
  • Brand 28%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Hand Cream Gift Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.2×

Search terms

Top Hand Cream Gift Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cath kidston276K/yr
  • hand cream gift set272K/yr
  • cath kidston bag43K/yr
  • hand cream set68K/yr
  • mini hand cream49K/yr
  • cath kidston gifts for women65K/yr
  • hand cream gift sets for women37K/yr
  • hand creams36K/yr
  • cath kidston hand cream31K/yr
  • cath kidston bags for women25K/yr

Reviews and returns

What reviews say buyers love and hate about Hand Cream Gift Set

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Smell”
16%of negative reviews mention “Smell”
0.3%of orders come back
“Strange smell”
A buyer, on “Smell”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hand Cream Gift Set questions

Answered from the same tracked data.