Hairdressing Scissors

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £949K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-12.4%

Conversion, latest week

12.8%

Market size, estimated

£949Ka year

Peak month

January1.2× the quietest month

Top search term

hair scissors263K searches a year

Listings sell for £6.93 on average, from £3.43 to £14.97. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At £6.93 that is £42K to £55K a year per listing.

Average price

£6.93under the $15 to $100 sweet spot

Price range

£3.43–£14.97

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

125K–150K

Units per listing a year

6,000–8,000

Revenue per listing a year

£42K–£55K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #12 within Hair Cutting Tools. It carries 12,627 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#12in Hair Cutting Tools

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

12,627per listing

Listings tracked

20

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months