Hair Wax Stick
FailPrices span $3.07–$9.28, mostly outside the sweet spot, so Hair Wax Stick is a Fail.
- Flapen Score
- 47 / 100Ranks 1,175 of 2,481 Beauty niches · on the category median47
- Market size
- £293K/yr495K searches / yr
- 90-day growth
- -6.8%search demand this quarter
- Competition
- 73%top-5 click share · 10 brands · 50 sellers
Flapen Score
Hair Wax Stick against its category
The dotted line is the Beauty average. Past it, Hair Wax Stick is stronger. Inside it, weaker.
Market
The Hair Wax Stick market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hair Wax Stick 495K times last year and spent an estimated £293K. The top 5 brands take 82% of clicks. Demand peaks in Sep. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 10.6% of those searches ended in a purchase.
Shoppers searched for this 495K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £293K a year.
- Searches, last 12 months
- 495K
- Growth, 90 days vs prior 90
- -6.8%
- Conversion, latest week
- 10.6%
- Market size, estimated
- £293Ka year
- Peak month
- September1.5× the quietest month
- Top search term
- hair wax stick156K searches a year
02 · Price
A sale here is worth £5.57.
Listings sell for £5.57 on average, from £3.07 to £9.28. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £5.57 that is £17K to £22K a year per listing.
- Average price
- £5.57under the $15 to $100 sweet spot
- Price range
- £3.07–£9.28
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £17K–£22K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #19 within Shampoos & Conditioners. It carries 3,845 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 5.0%
- Average rank
- #19in Shampoos & Conditioners
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,845per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Hair Wax Stick products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
got2b Glued Wax Stick 50g Long-Lasting Styling Wax Stick Clear Hair Wax Stick for Slick Looks On the Go Non-Greasy Hair Pomade to Tame Flyaways Strong Hold Vegan Formula*
- Price
- £3.69
- Rating
- 4.3/5
- Reviews
- 616
- Age
- 1y ago
Bed Head by TIGI Hair Wax Stick Professional Hair Styling Wax Strong Hold Styling Stick for Slick Back Glued Hair Flyaway Control and Texture Non-Sticky Semi-Matte Finish 75g
- Price
- £6.16
- Rating
- 4.4/5
- Reviews
- 21,702
- Age
- 19y ago
AnWoor Hair Wax Stick Styling Wax for Smooth Wigs Slick Stick for Hair Non-greasy Styling Hair Pomade Stick for Flyaways Edge Frizz Hair - 2.7 Oz Yellow 75 g (Pack of 1)
- Price
- £4.23
- Rating
- 4.2/5
- Reviews
- 1,232
- Age
- 4y ago
Hair Wax Stick & Slick Back Hair Brush Set Non-greasy Styling Wax Stick Slick Back Brush for Smoothing Flyaways & Frizz Styling Comb Set - Bun Accessories for Women Teen Girls
- Price
- £6.50
- Rating
- 4.4/5
- Reviews
- 8,881
- Age
- 2y ago
Hair Wax Stick & Pink Brush Set -Versatile Hair Styling Kit Long-Lasting Anti-Frizz Non-greasy Wax Stick for Women Girls (75g Pack)
- Price
- £5.92
- Rating
- 4.4/5
- Reviews
- 1,079
- Age
- 2y ago
Trending
estimated 90-day click momentum
Kitsch Hair Wax Stick for Women & Men - Anti-Frizz and Fly Away Hair Tamer No Residue Hair Finishing Stick | All Day Hold Styling Product - 75g
- Price
- £9.28
- Rating
- 3.8/5
- Reviews
- 1,106
- Age
- 10mo ago
Hair Wax Stick & Slick Back Hair Brush Set Non-greasy Styling Wax Stick Slick Back Brush for Smoothing Flyaways & Frizz Styling Comb Set - Bun Accessories for Women Teen Girls
- Price
- £6.50
- Rating
- 4.4/5
- Reviews
- 8,881
- Age
- 2y ago
Hair Wax Stick for Flyaways Hair Stick for Flyaways & Frizz with Shea Butter Hair Finishing Stick Wax Stic/k Ha/ir H/air Stick for Flyaw/ays Wax Repair Sti/cks Non-Greasy & Strong Hold Ha/ir St/ick
- Price
- £3.07
- Rating
- 3.9/5
- Reviews
- 48
- Age
- 1y ago
Kids Hair Wax Stick 2-in-1 Styling & Comb Design Moisturizing & Non-Greasy Formula for Easy Styling. Compact and Portable Gentle Hold for All Hair Types Suitable For Both Adults And Children
- Price
- £5.24
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 1y ago
Hair Wax Stick & Black Hair Brush Versatile Hair Styling set Hair Wax Stick for Hair Edge Frizz Control Anti-Frizz Non-greasy Broken Hair Styling (75 g (Pack of 1) Black)
- Price
- £6.02
- Rating
- 4.4/5
- Reviews
- 1,079
- Age
- 2y ago
Newest
by launch dateKitsch Hair Wax Stick for Women & Men - Anti-Frizz and Fly Away Hair Tamer No Residue Hair Finishing Stick | All Day Hold Styling Product - 75g
- Price
- £9.28
- Rating
- 3.8/5
- Reviews
- 1,106
- Age
- 10mo ago
Hair Wax Stick for Flyaways Hair Stick for Flyaways & Frizz with Shea Butter Hair Finishing Stick Wax Stic/k Ha/ir H/air Stick for Flyaw/ays Wax Repair Sti/cks Non-Greasy & Strong Hold Ha/ir St/ick
- Price
- £3.07
- Rating
- 3.9/5
- Reviews
- 48
- Age
- 1y ago
Kids Hair Wax Stick 2-in-1 Styling & Comb Design Moisturizing & Non-Greasy Formula for Easy Styling. Compact and Portable Gentle Hold for All Hair Types Suitable For Both Adults And Children
- Price
- £5.24
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 1y ago
got2b Glued Wax Stick 50g Long-Lasting Styling Wax Stick Clear Hair Wax Stick for Slick Looks On the Go Non-Greasy Hair Pomade to Tame Flyaways Strong Hold Vegan Formula*
- Price
- £3.69
- Rating
- 4.3/5
- Reviews
- 616
- Age
- 1y ago
Hair Wax Stick Wax Stick for Hair Slick Stick for Hair Non-greasy Styling Hair Pomade Stick Strong Hold Makes Hair Look Neat and Tidy (small)
- Price
- £3.51
- Rating
- 4.0/5
- Reviews
- 304
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
50
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
73%
Top 20: 100%
Open market
11%
- Got2B24%
- TIGI23%
- HQDA15%
- Samnyte10%
- Iridescent10%
- QinZiEn7%
- Open — no brand owns it (4 brands, 11%)
Demand
Hair Wax Stick search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.5×
Search terms
Top Hair Wax Stick search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hair wax stick156K/yr
- hair stick62K/yr
- wax stick90K/yr
- wax stick hair26K/yr
- hair slick stick19K/yr
- hair wax stick womens23K/yr
- hair stick for flyaways17K/yr
- hair wax stick for kids16K/yr
- slick stick17K/yr
- hair glue stick12K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Wax Stick
We read the reviews and the return reasons for every product selling here.
“does make hair slightly greasy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Wax Stick questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data