Hair Wax Stick

Shoppers searched for this 495K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £293K a year.

Searches, last 12 months

495K

Growth, 90 days vs prior 90

-6.8%

Conversion, latest week

10.6%

Market size, estimated

£293Ka year

Peak month

September1.5× the quietest month

Top search term

hair wax stick156K searches a year

Listings sell for £5.57 on average, from £3.07 to £9.28. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £5.57 that is £17K to £22K a year per listing.

Average price

£5.57under the $15 to $100 sweet spot

Price range

£3.07–£9.28

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

£17K–£22K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #19 within Shampoos & Conditioners. It carries 3,845 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#19in Shampoos & Conditioners

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,845per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

32 months