Hair Styling Products

Shoppers searched for this 529K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £455K a year.

Searches, last 12 months

529K

Growth, 90 days vs prior 90

-8.8%

Conversion, latest week

11.3%

Market size, estimated

£455Ka year

Peak month

March6.2× the quietest month

Top search term

bed head232K searches a year

Listings sell for £7.63 on average, from £4.47 to £12.02. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At £7.63 that is £11K to £15K a year per listing.

Average price

£7.63under the $15 to $100 sweet spot

Price range

£4.47–£12.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,500–2,000

Revenue per listing a year

£11K–£15K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Shampoos & Conditioners. It carries 7,623 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#25in Shampoos & Conditioners

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

7,623per listing

Listings tracked

27

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

58 months