Hair Straightener Brush
FailDemand is soft, at -17.1% this quarter, so Hair Straightener Brush is a Fail.
- Flapen Score
- 49 / 100Top 39% of 2,481 Beauty niches · +2 vs the category median of 4749
- Market size
- £192K/yr414K searches / yr
- 90-day growth
- -17.1%search demand this quarter
- Competition
- 47%top-5 click share · 17 brands · 66 sellers
Flapen Score
Hair Straightener Brush against its category
The dotted line is the Beauty average. Past it, Hair Straightener Brush is stronger. Inside it, weaker.
Market
The Hair Straightener Brush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hair Straightener Brush 414K times last year and spent an estimated £192K. The top 5 brands take 69% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £192K a year.
- Searches, last 12 months
- 414K
- Growth, 90 days vs prior 90
- -17.1%
- Conversion, latest week
- 1.8%
- Market size, estimated
- £192Ka year
- Peak month
- November3.0× the quietest month
- Top search term
- hair straightener brush126K searches a year
02 · Price
A sale here is worth £26.26.
Listings sell for £26.26 on average, from £10.49 to £48.44. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £26.26 that is £7K to £13K a year per listing.
- Average price
- £26.26inside the $15 to $100 sweet spot
- Price range
- £10.49–£48.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £7K–£13K
- Returns
- 4.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #124 within Styling Tools. It carries 8,848 reviews at 3.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 93%
- Out of stock, average day
- 19.4%
- Average rank
- #124in Styling Tools
- Average rating
- 3.73 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 8,848per listing
- Listings tracked
- 27
04 · Newcomers
6 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Hair Straightener Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
66
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
47%
Top 20: 92%
Open market
25%
- Brand 139%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Hair Straightener Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Hair Straightener Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair straightener brush126K/yr
- straightening brush68K/yr
- tymo hair straightener brush uk59K/yr
- hair straightening brush25K/yr
- hair brush straightener21K/yr
- hair straighteners brush20K/yr
- straightener brush15K/yr
- brush straightener11K/yr
- tymo ring plus18K/yr
- brush hair straightener5K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Straightener Brush
We read the reviews and the return reasons for every product selling here.
“Poor results”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Straightener Brush questions
Answered from the same tracked data.









