hair shavers for men
Worth a lookShows a sweet-spot price point ($23.10 avg), but a small market ($85K/yr) keeps it on the watch list.
Avg price
Incredible£23.10avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Great£6.09–£103.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Review moat
Bad4,132.34avg incumbent reviews — the moat a new listing must climb
Market size
Bad£85K£85K/yr · 78K searches
According to Flapen's Amazon United Kingdom niche tracking, hair shavers for men is a £85K/yr Amazon United Kingdom market (78K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 53/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
hair shavers for men market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £69K–£92K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #66
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 97%
- Out of stock
- 6.3%
- Avg brand age
- 30 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
88
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
42%
Top 20: 84%
Open market
13%
- Wahl41%
- BARBERBOSS27%
- Solati6%
- DOAO6%
- Remington4%
- AURUZA3%
- Open — no brand owns it (12 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 54 weeks — +1.8% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 2.1×
Top hair shavers for men search terms
- hair shaver38K/yr
- barberboss8K/yr
- hair shavers10K/yr
- wahl colour pro cordless clipper9K/yr
- barber boss5K/yr
- wahl colour pro4K/yr
- hair shaver for men4K/yr
Top hair shavers for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BarberBoss Cordless Self-Sharpening Beard & Hair Trimmer Ceramic Blades LED Display Fast Charging and 8 Color Comb Attachments QR-2082
BARBERBOSS£16.344.4★4,155 rev
Wahl Colour Pro Corded Clipper Hair Clippers for Men Head Shaver Mens Hair Clippers Colour Coded Clipper Guides Corded Family at Home Haircutting
Wahl£12.664.4★9,943 rev
Wahl Colour Pro Cordless Hair Clipper Kit Professional Home Haircut Set with 12 Color-Coded Guide Combs Rechargeable Hair Trimmer for Men Women & Kids
Wahl£23.124.5★3,806 rev
Wahl Cord/Cordless Rechargeable Mens Hair Clipper with Guide Combs
Wahl£13.984.5★3,719 rev
Head Shavers for Men IPX7 Waterproof 6D Magnetic Self-Sharpening Steel Blades Smooth Shave in 3 Minutes Wet & Dry 180-Min Usage Type-C Fast Charge Easy Clean LED Display Gifts for Men
DOAO£26.494.4★1,088 rev
Newest
by launch date
BarberBoss All-in-one Mens Grooming Kit Beard Hair & Body Trimmer with Nose & Ear Trimmer and Foil Shaver Cordless USB Rechargeable Groomer for Men with LED Display & 3 Speeds
BARBERBOSS£27.3342 rev
Wahl Colour Pro Cordless Li Hair Clipper ColourCoded Comb System Professional Precision Blades 120Minute Cordless Runtime Adjustable Taper Lever Home Haircut Kit for Family Grooming
Wahl£36.0354 rev
BarberBoss All-in-One Hot Air Styler Professional Fast Drying Hair Dryer Anti Frizz Negative Ionic Technology Air Styler Volumiser and Curler Straightener High Speed Hair Styling Tool QR-8820
BARBERBOSS£103.7853 rev
BarberBoss 5-in-1 Beard Trimmer for Men Hair Clipper Body Groomer Nose & Ear Trimmer Mens Grooming Kit Cordless Rechargeable Clippers Mens Grooming Set QR-6020
BARBERBOSS£27.14443 rev
Head Shavers for Men IPX7 Waterproof 6D Magnetic Self-Sharpening Steel Blades Smooth Shave in 3 Minutes Wet & Dry 180-Min Usage Type-C Fast Charge Easy Clean LED Display Gifts for Men
DOAO£26.491,088 rev
Trending
90-day click momentumBarberBoss All-in-one Mens Grooming Kit Beard Hair & Body Trimmer with Nose & Ear Trimmer and Foil Shaver Cordless USB Rechargeable Groomer for Men with LED Display & 3 Speeds
BARBERBOSS£27.334.0★
Wahl Colour Pro Cordless Li Hair Clipper ColourCoded Comb System Professional Precision Blades 120Minute Cordless Runtime Adjustable Taper Lever Home Haircut Kit for Family Grooming
Wahl£36.034.6★
Wahl Clip N Rinse Cordless Mens Hair Clipper Rechargebale Washable
Wahl£16.184.4★
BarberBoss Mens 5 in 1 Grooming Kit Precision Trimming for Nose Ear Hair Beard and Body with 39 Length Settings Precision Control Dial USB Rechargeable 100% Waterproof and LED Display
BARBERBOSS£17.724.3★
BarberBoss All-in-One Hot Air Styler Professional Fast Drying Hair Dryer Anti Frizz Negative Ionic Technology Air Styler Volumiser and Curler Straightener High Speed Hair Styling Tool QR-8820
BARBERBOSS£103.784.4★
What buyers say about hair shavers for men
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality is excellent”
“very affordable”
“easy to control”
“Decent battery life”
“As advertised”
“Easy to charge”
“The attachments are very good”
“keep clean”
“very durable”
“it is a fantastic lightweight shaver that gives a smooth”
What buyers complain about
“Broke within a month”
“Does not charge”
“Disappointed with the quality”
“Battery won't hold charge”
“Stopped working”
“Not worth the money”
“Blades are not sharp”
“the attachments are HORRIBLE”
“I bought two already that didn't fit”
“one day it started cutting me practically every time I touched it to my skin”
Top return reasons
Common questions
- Is hair shavers for men profitable to sell on Amazon United Kingdom?
- The niche generates £85K/yr across 38 tracked products. 10 of 10 products launched in the last 360 days are still selling. 90-day search growth is +1.8%. Flapen's verdict: Worth a look (53/100).
- How competitive is the hair shavers for men niche?
- 18 brands and 88 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in hair shavers for men?
- Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 1.3%.
- When does demand for hair shavers for men peak?
- Demand peaks in Oct–Nov; the busiest month runs 2.1× the quietest.
- What does it cost to enter the hair shavers for men niche?
- Listings span £6.09–£103.78; the average listing price is £23.10 (sweet spot $15–$100). The average incumbent carries 4,132 reviews — the moat a new listing must climb.