Hair Pieces for Women
FailPrices span $3.01–$13.97, mostly outside the sweet spot, so Hair Pieces for Women is a Fail.
- Flapen Score
- 44 / 100Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 4744
- Market size
- £60K/yr676K searches / yr
- 90-day growth
- +30.8%search demand this quarter
- Competition
- 49%top-5 click share · 16 brands · 18 sellers
Flapen Score
Hair Pieces for Women against its category
The dotted line is the Beauty average. Past it, Hair Pieces for Women is stronger. Inside it, weaker.
Market
The Hair Pieces for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hair Pieces for Women 676K times last year and spent an estimated £60K. The top 5 brands take 80% of clicks. Demand peaks in Jun. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 676K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.
- Searches, last 12 months
- 676K
- Growth, 90 days vs prior 90
- +30.8%
- Conversion, latest week
- 1.4%
- Market size, estimated
- £60Ka year
- Peak month
- June1.7× the quietest month
- Top search term
- hair pieces for women135K searches a year
02 · Price
A sale here is worth £6.44.
Listings sell for £6.44 on average, from £3.01 to £13.97. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £6.44 that is £644 to £2K a year per listing.
- Average price
- £6.44under the $15 to $100 sweet spot
- Price range
- £3.01–£13.97
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £644–£2K
- Returns
- 2.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #33 within Hair Extensions, Wigs & Accessories. It carries 2,405 reviews at 3.98 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #33in Hair Extensions, Wigs & Accessories
- Average rating
- 3.98 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,405per listing
- Listings tracked
- 29
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Hair Pieces for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Messy Hair Scrunchies Bun Extensions Curly Wavy Pieces For Women Updo Ponytail Donut Chignons Accessories - Light Brown to Ash Blonde
- Price
- £5.29
- Rating
- 3.9/5
- Reviews
- 10,557
- Age
- 4y ago
Mtuihfo Messy Bun Hair Piece Curly Wavy Hair Buns Hair Piece - Tousled Updo Fake Hair Bun - Synthetic Messy Bun Scrunchie Hairs Pieces for Women Girls (Light Brown)
- Price
- £4.17
- Rating
- 3.9/5
- Reviews
- 151
- Age
- 1y ago
REECHO Messy Bun Hair Piece Tousled Updo Elastic Hair Bun Hairpiece for Women Synthetic Donut Accessories Scrunchies - Light Ash Blonde with Highlights
- Price
- £7.45
- Rating
- 4.1/5
- Reviews
- 625
- Age
- 2y ago
Messy Hair Scrunchies - Hair Bun Extensions & Curly Wavy Pieces for Womens Updo Ponytail & Donut Chignons - Natural Black
- Price
- £5.32
- Rating
- 3.9/5
- Reviews
- 10,557
- Age
- 7y ago
SARLA Messy Bun Hair Piece for Womens Synthetic Scrunchies Buns Extension Hairpieces Updo Pony Tail Dirty Blonde
- Price
- £8.28
- Rating
- 4.2/5
- Reviews
- 3,181
- Age
- 5y ago
Trending
estimated 90-day click momentum
Fake Hair Bun Extensions for Women Claw Clip in Hair Donut Chignon DIY Buns Updo Hairpieces Ballet Bun Hair Extensions Wig Accessory for Women Girls
- Price
- £5.74
- Rating
- 3.0/5
- Reviews
- 11
- Age
- 4y ago
FINE PLUS Ponytail Extension Claw Clip Synthetic Curly Wave Ponytail Hairpiece 18inch Dark Chocolate Brown
- Price
- £13.97
- Rating
- 4.2/5
- Reviews
- 297
- Age
- 2y ago
REECHO Thick Synthetic Ponytail Extensions - Messy Hair Bun Donut with Highlights
- Price
- £7.74
- Rating
- 4.1/5
- Reviews
- 190
- Age
- 2y ago
Mtuihfo Hair Buns Hair Piece Fake Hair Bun Straight Elastic Donut Accessories Scrunchies Synthetic Messy Bun Hair Piece for Women Girls (Dirty Blonde)
- Price
- £4.08
- Rating
- 3.5/5
- Reviews
- 28
- Age
- 11mo ago
Mtuihfo Hair Buns Hair Piece Fake Hair Bun Straight Elastic Donut Accessories Scrunchies Synthetic Messy Bun Hair Piece for Women Girls (Ash Blonde-1)
- Price
- £4.08
- Rating
- 3.5/5
- Reviews
- 28
- Age
- 10mo ago
Newest
by launch dateMtuihfo Hair Buns Hair Piece Fake Hair Bun Straight Elastic Donut Accessories Scrunchies Synthetic Messy Bun Hair Piece for Women Girls (Ash Blonde-1)
- Price
- £4.08
- Rating
- 3.5/5
- Reviews
- 28
- Age
- 10mo ago
Mtuihfo Hair Buns Hair Piece Fake Hair Bun Straight Elastic Donut Accessories Scrunchies Synthetic Messy Bun Hair Piece for Women Girls (Dirty Blonde)
- Price
- £4.08
- Rating
- 3.5/5
- Reviews
- 28
- Age
- 11mo ago
Mtuihfo Messy Bun Hair Piece Wavy Curly Messy Bun Scrunchie Thick Tousled Hair Pieces for Women Girl(Natural Gold
- Price
- £4.09
- Rating
- 4.2/5
- Reviews
- 40
- Age
- 1y ago
Mtuihfo Messy Bun Hair Piece Curly Wavy Hair Buns Hair Piece - Tousled Updo Fake Hair Bun - Synthetic Messy Bun Scrunchie Hairs Pieces for Women Girls (Light Brown)
- Price
- £4.17
- Rating
- 3.9/5
- Reviews
- 151
- Age
- 1y ago
Mtuihfo Messy Bun Hair Piece Curly Wavy Hair Buns Hair Piece - Tousled Updo Fake Hair Bun - Synthetic Messy Bun Scrunchie Hairs Pieces for Women Girls (Brown Black)
- Price
- £4.24
- Rating
- 3.9/5
- Reviews
- 151
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
18
Est. top-5 brand share
80%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 91%
Open market
16%
- Rich Choices37%
- mtuihfo18%
- REECHO11%
- SARLA8%
- JJstar6%
- URAQT4%
- Open — no brand owns it (10 brands, 16%)
Demand
Hair Pieces for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.7×
Search terms
Top Hair Pieces for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hair pieces for women135K/yr
- hair bun89K/yr
- messy bun hair piece76K/yr
- hair buns hair piece46K/yr
- hair pieces for women clip in49K/yr
- hair piece37K/yr
- fake hair39K/yr
- bun hair piece31K/yr
- hair pieces24K/yr
- clip on hair pieces for women19K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Pieces for Women
We read the reviews and the return reasons for every product selling here.
“the colour doesnt match”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Pieces for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data