Hair Padding
MaybeThe average product has only 5 reviews. But prices span $3.68–$8.95, mostly outside the sweet spot, so Hair Padding is a Maybe.
- Flapen Score
- 63 / 100Top 3% of 2,481 Beauty niches · +16 vs the category median of 4763
- Market size
- £33K/yr51K searches / yr
- 90-day growth
- +83.0%search demand this quarter
- Competition
- 52%top-5 click share · 26 brands · 34 sellers
Flapen Score
Hair Padding against its category
The dotted line is the Beauty average. Past it, Hair Padding is stronger. Inside it, weaker.
Market
The Hair Padding market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hair Padding 51K times last year and spent an estimated £33K. The top 5 brands take 61% of clicks. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 10.9% of those searches ended in a purchase.
Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +83.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.
- Searches, last 12 months
- 51K
- Growth, 90 days vs prior 90
- +83.0%
- Conversion, latest week
- 10.9%
- Market size, estimated
- £33Ka year
- Top search term
- hair padding25K searches a year
02 · Price
A sale here is worth £6.00.
Listings sell for £6.00 on average, from £3.68 to £8.95. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £6.00 that is £600 to £2K a year per listing.
- Average price
- £6.00under the $15 to $100 sweet spot
- Price range
- £3.68–£8.95
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £600–£2K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #168 within Hair Styling Accessories. It carries 5 reviews at 4.09 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 15.6%
- Average rank
- #168in Hair Styling Accessories
- Average rating
- 4.09 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5per listing
- Listings tracked
- 32
04 · Newcomers
2 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Hair Padding products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 falling
Sellers
34
Top-5 brand share
61%
Top 20: 94%
Top-5 click share
52%
Top 20: 86%
Open market
35%
- Brand 137%
- Brand 28%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 64%
Search terms
Top Hair Padding search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair padding25K/yr
- hair padding for updos13K/yr
- hair sponge for updo8K/yr
- hair mesh for updo5K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Padding
We read the reviews and the return reasons for every product selling here.
“the mesh is just too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Padding questions
Answered from the same tracked data.