Hair Mousse
FailPrices span $1.09–$14.82, mostly outside the sweet spot, so Hair Mousse is a Fail.
- Flapen Score
- 49 / 100Top 39% of 2,481 Beauty niches · +2 vs the category median of 4749
- Market size
- £269K/yr598K searches / yr
- 90-day growth
- -2.5%search demand this quarter
- Competition
- 59%top-5 click share · 15 brands · 133 sellers
Flapen Score
Hair Mousse against its category
The dotted line is the Beauty average. Past it, Hair Mousse is stronger. Inside it, weaker.
Market
The Hair Mousse market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hair Mousse 598K times last year and spent an estimated £269K. The top 5 brands take 68% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 10.2% of those searches ended in a purchase.
Shoppers searched for this 598K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £269K a year.
- Searches, last 12 months
- 598K
- Growth, 90 days vs prior 90
- -2.5%
- Conversion, latest week
- 10.2%
- Market size, estimated
- £269Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- hair mousse260K searches a year
02 · Price
A sale here is worth £4.39.
Listings sell for £4.39 on average, from £1.09 to £14.82. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £4.39 that is £9K to £11K a year per listing.
- Average price
- £4.39under the $15 to $100 sweet spot
- Price range
- £1.09–£14.82
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £9K–£11K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #17 within Styling Products. It carries 5,855 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 1.6%
- Average rank
- #17in Styling Products
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,855per listing
- Listings tracked
- 22
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Hair Mousse products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
133
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
59%
Top 20: 98%
Open market
24%
- Brand 122%
- Brand 215%
- Brand 313%
- Brand 49%
- Brand 59%
- Brand 67%
Demand
Hair Mousse search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Hair Mousse search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair mousse260K/yr
- mousse94K/yr
- hair mouse29K/yr
- hair moose29K/yr
- creme of nature30K/yr
- hair mousse for styling11K/yr
- styling mousse20K/yr
- hair foam12K/yr
- hair mouse for styling19K/yr
- hair mousse strong hold15K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Mousse
We read the reviews and the return reasons for every product selling here.
“Won't hold my hair”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Mousse questions
Answered from the same tracked data.









