Skip to content

Hair Growth Oil

soft demand (-36.8% this quarter) — Hair Growth Oil doesn't clear our bar today.

Flapen Score

44
Skip it

Ranks 1,531 of 2,481 Beauty niches · −3 vs the category median of 47

Market size 54Growth 7Conversion 58Competition 24Returns 98Price range 41Avg price 34Brand share 38Review moat 22Quality gap 67
This niche Category average · 2,481 niches

Is Hair Growth Oil profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Hair Growth Oil is a £376K/yr Amazon United Kingdom market (754K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Aug. Verdict: Skip it — 44/100.

Hair Growth Oil: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -36.8% over the last 90 days and 4.9% of searches end in a purchase.

£376K

revenue / yr

Units sold / yr50K
Search volume / yr-36.8%754K
Conversion rate4.9%
Avg price£10.13

Who owns the niche?

The top 5 brands hold 82% of demand, so 18% of the market is open.

18%

open market share

Brands · sellers11 · 14
Top-5 product click share71%
Open market18%
Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement100%
New entrants (1y)2· 0 succeeded
Avg rating4.3★
Avg reviews9,511

Top Hair Growth Oil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

£0£38K£75K£113K£150K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

14

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

12%

  • MISICH38%
  • Nature Spell20%
  • Botanic Hearth12%
  • Jardient6%
  • AIPILER5%
  • KANZY HAIR AND BEAUTY5%
  • Open — no brand owns it (5 brands, 12%)

Hair Growth Oil demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume754KCVR4.9%Products14Brands11Top 5 Brands82%OOS Rate3.6%Rating4.3★Reviews9,511Avg BSR#92
30K20KSpike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.9×

Top Hair Growth Oil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • batana oil290K/yr
  • batana oil for hair growth207K/yr
  • batana oil uk35K/yr
  • botana oil35K/yr
  • batana hair oil20K/yr
  • kuri nuka batana oil14K/yr
  • raw batana oil24K/yr
  • olcg batana oil for hair growth7K/yr
  • batana17K/yr
  • banana oil17K/yr

What reviews say buyers love and hate about Hair Growth Oil

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Quality-Overall18%

Excellent product

Hair Growth12%

promoting hair growth

Smell12%

the smell is so beautiful

Soft Feel11%

Very soft

Value For Money5%

Excellent value for money

What buyers complain about

70% of reviews
Smell15%

Dont buy, disgusting smell

Oily/Greasy12%

Left my hair looking very greasy

Thickness9%

is not as thick as it should be

Hair Related8%

i haven't seen any difference from my hair

Value For Money6%

too pricey

Hair Growth Oil return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

24%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Smell
14%
2Advertised Vs Actual Product
14%
3Leak-Proof
7%
4Oily/Greasy
7%
5Quality-Overall
7%

Common Hair Growth Oil questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hair Growth Oil 44/100 on Amazon United Kingdom — Skip it. The niche generates £376K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -36.8% over the last 90 days.
Search demand for Hair Growth Oil on Amazon United Kingdom peaks in Aug, where the busiest month runs 1.9× the quietest.