Hair Grips

Shoppers searched for this 827K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved +18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £368K a year.

Searches, last 12 months

827K

Growth, 90 days vs prior 90

+18.8%

Conversion, latest week

11.9%

Market size, estimated

£368Ka year

Peak month

June1.4× the quietest month

Top search term

bobby pins182K searches a year

Listings sell for £3.74 on average, from £1.55 to £5.81. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At £3.74 that is £9K to £11K a year per listing.

Average price

£3.74under the $15 to $100 sweet spot

Price range

£1.55–£5.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

2,500–3,000

Revenue per listing a year

£9K–£11K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #14 within Hair Styling Accessories. It carries 1,284 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

9.8%

Average rank

#14in Hair Styling Accessories

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,284per listing

Listings tracked

23

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months