Is hair dye brush profitable to sell on Amazon United Kingdom?

The niche generates £92K/yr across 17 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (41/100).

How competitive is the hair dye brush niche?

11 brands and 15 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in hair dye brush?

Top complaints mined from reviews: Quality-Overall, Material Quality, Size-Overall. The return rate is 0.2%.

When does demand for hair dye brush peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the hair dye brush niche?

Listings span £2.34–£6.54; the average listing price is £3.25 (sweet spot $15–$100). The average incumbent carries 1,574 reviews — the moat a new listing must climb.

hair dye brush

Skip it

Prices mostly outside the sweet spot ($2.34–$6.54) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible16.2%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,574.06

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Market size

Bad£92K

£92K/yr · 175K searches

Growth

Bad-8.9%

90-day search growth — must beat 0% to launch

Avg price

Bad£3.25

avg listing price — sweet spot $15–$100

Price range

Bad£2.34–£6.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, hair dye brush is a £92K/yr Amazon United Kingdom market (175K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 41/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

hair dye brush market data

Units sold / yr: 25K–30K; avg 1,500–2,000/product
Revenue / yr: £81K–£98K; units × avg price
Conversion rate: 16.2%
Avg BSR: #58
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 11.5%
Avg brand age: 35 months
Avg seller age: 171 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

11%

Lmyzcbzl33%
Gezimetie20%
VARHHUXHA15%
FRAMAR10%
Yibaijia7%
WOLMIK5%
Open — no brand owns it (5 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top hair dye brush search terms

hair dye brush98K/yr -10.5%16.3% conv.
hair colour brush21K/yr -8.1%12.2% conv.
tint brush14K/yr -5.2%9.9% conv.
dye brush10K/yr -6.8%13.5% conv.
tint brushes5K/yr -21.4%4.0% conv.
tinting brush5K/yr +13.9%13.4% conv.
hair dye application brush3K/yr +11.5%14.3% conv.
hair colouring brush4K/yr -1.3%11.7% conv.
hair dying brush3K/yr -18.7%16.2% conv.
hair dye brushes3K/yr +1.1%13.7% conv.

All search terms

Top hair dye brush products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Lmyzcbzl Hair Coloring Brush 2 Pcs Hair Dye Brush Hair Dyeing Comb Brush Applicator Tools for DIY Hair Coloring 20 cmx3.5 cm)

Lmyzcbzl£2.614.4★916 rev

Gezimetie 6PCS Hair Dye Kit Colouring Tint Tool Brush Kit and Bleach Mixing Bowl Comb and Bowl Set Kit Diy Salon Professional Hairdressing & Highlighting Kit for Men Women (6PCS)

Gezimetie£3.464.4★10,030 rev

VARHHUXHA 4 Pcs Hair Coloring Brushes Hair Dye Brush and Mixing Bowl Set Double-Sided Hair Dying Brushes Tint Comb Set for DIY Salon Hairs Coloring Dying Brush with Mixing Bowl - Black

VARHHUXHA£3.314.5★684 rev

VARHHUXHA 10 Pcs Hair Dye Coloring Set Colouring Kit DIY Beauty Salon Hair Dye Bleaching Tools Kit Including Brush Mixing Bowl Ear Cover Shawl Gloves Clips

VARHHUXHA£3.514.6★435 rev

Framar Classic Hair Dye Brush Hair Colour Brush for Highlights Hair Dye Kit Hair Tint Brush for Highlight Kit Tinting Brush for Bleach Hair Dye Hair Bleach Kit Hair Colouring Brush Pink

FRAMAR£3.364.7★7,461 rev

Newest

by launch date

Admygo 3 Pack Hair Dye Brush Set Professional Tint Brush Hairdressing Tools with Tail Comb Nylon Bristles Applicator for Salon & Home DIY Tinting Highlighting & Root Touch-Up (Blue Pink Black)

Admygo£2.510 rev

3mo ago

Hair Coloring Brush 4 Pcs Hair Dye Brush Hair Dyeing Comb Brush Applicator Tools for DIY Hair Coloring

Lmyzcbzl£2.6325 rev

9mo ago

Aeuezxx Hair Hair Coloring Brush 4 Pcs Hair Dye Brush Set Tinting Brush Hair Dyeing Brush Double Sided Tint Brush Suitable for DIY Hair Dyeing

Aeuezxx£2.3429 rev

10mo ago

AIOUNIYA Hair Colouring Brush Set Hair Colouring Accessories Hair Colouring Tool Brush for Colouring Hair with Brush Comb Hair Colouring Brush and Hair Colouring Bowl (Black - 4 pcs)

AIOUNIYA£3.1996 rev

1y ago

Hair Coloring Brush 4 Pcs Hair Dye Brush Hair Dye Brush Set Hair Dyeing Comb Brush Applicator Tools for DIY Hair Coloring

Lmyzcbzl£2.6495 rev

1y ago

What buyers say about hair dye brush

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money25%

“Amazing value”

Quality-Overall24%

“Good quality brush”

Advertised Vs Actual Product10%

“As pictured”

Ease Of Use6%

“Easy to use”

Ease Of Cleaning6%

“Easy to keep clean”

Brush Quality5%

“Great brushes”

Ease Of Application4%

“soft enough not to hurt in application”

Suitability Colored Hair3%

“Great handy set for mixing hair dye, recommend”

Size-Overall3%

“A good size”

Color2%

“Pretty pink colour”

What buyers complain about

Quality-Overall25%

“Bad quality”

Material Quality8%

“it's made of hard plastic”

Size-Overall7%

“they are quite big”

Advertised Vs Actual Product7%

“Not quite as described”

Hair Related6%

“2 of the 4 hair clips were broken”

Thickness5%

“the gloves in the image looked thicker”

Durability4%

“the brush was bent when it come to me and was then unusable”

Value For Money4%

“The gloves are a bit cheap so I'll try”

Strength3%

“doesnt hold much product”

Suitability Long Hair2%

“my hair is short sturdiness is good”

Top return reasons

Quality-Overall37%

Advertised Vs Actual Product14%

Size-Overall13%

Strength5%

Color5%

Defective Material/Parts4%

Brush Quality4%

Material Quality3%

Design-Overall3%

Suitability Straight Hair3%

Common questions

Is hair dye brush profitable to sell on Amazon United Kingdom?: The niche generates £92K/yr across 17 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (41/100).
How competitive is the hair dye brush niche?: 11 brands and 15 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in hair dye brush?: Top complaints mined from reviews: Quality-Overall, Material Quality, Size-Overall. The return rate is 0.2%.
When does demand for hair dye brush peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the hair dye brush niche?: Listings span £2.34–£6.54; the average listing price is £3.25 (sweet spot $15–$100). The average incumbent carries 1,574 reviews — the moat a new listing must climb.