Hair Dryer Brush
Hair Dryer Brush shows a sweet-spot price point ($23.61 avg), but soft demand (-19.6% this quarter) keeps it on the watch list.
Flapen Score
Top 34% of 2,481 Beauty niches · +3 vs the category median of 47
Is Hair Dryer Brush profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Hair Dryer Brush is a £907K/yr Amazon United Kingdom market (1.5M searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 50/100.
Hair Dryer Brush: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -19.6% over the last 90 days and 2.6% of searches end in a purchase.
£907K
revenue / yr
Who owns the niche?
The top 5 brands hold 85% of demand, so 15% of the market is open.
15%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 28 products
Top Hair Dryer Brush products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Revlon Salon One-Step Hair Dryer & Volumiser with Sectioning Comb Included (for mid to Long Hair One-Step Technology 2-in-1 Styling Tool Ionic & Ceramic Technology) RVDR5222UKAMZ
- Price
- £26.60
- Rating
- 4.3/5
- Reviews
- 1,170
- Age
- 2y ago
BaByliss Big Hair Rotating Hair Dryer Brush - Dry and Style in One Step 2 Speeds & Alternating Directions Ionic Frizz-Control 50mm Barrel Black 2885U
- Price
- £26.56
- Rating
- 4.4/5
- Reviews
- 8,426
- Age
- 12y ago
Revlon One-Step Hair Dryer and Volumiser mid to Short Hair (One-Step 2-in-1 Styling Tool Ionic and Ceramic Technology Smaller Oval Design Multiple Heat Settings) RVDR5282UKE
- Price
- £28.75
- Rating
- 4.4/5
- Reviews
- 8,529
- Age
- 6y ago
Revlon Hair Tools Pro Collection Salon One Step Hair Dryer and Styler Black (Packaging May Vary)
- Price
- £21.10
- Rating
- 4.3/5
- Reviews
- 6,256
- Age
- 9y ago
BaByliss Air Styler 1000W - All in One Hair Dryer Brush Volumiser and Curler Advanced Ionic Frizz-Control System 4 Attachments Copper/Grey 2136U
- Price
- £25.47
- Rating
- 4.2/5
- Reviews
- 4,514
- Age
- 6y ago
Trending
90-day click momentum
TYMO Hair Dryer Brush Blow Dryer Brush in One 4 in 1 Ionic Hairdryer and Styler Volumizer with Oval Titanium Barrel Hot Air Straightener for Smooth Frizz-Free Blowout Gold
- Price
- £35.00
- Rating
- 4.4/5
- Reviews
- 1,046
- Age
- 5mo ago
Revlon One-Step Hair Dryer and Volumiser mid to Short Hair (One-Step 2-in-1 Styling Tool Ionic and Ceramic Technology Smaller Oval Design Multiple Heat Settings) RVDR5282UKE
- Price
- £28.75
- Rating
- 4.4/5
- Reviews
- 8,529
- Age
- 6y ago
Wavytalk Thermal Brush Blowout Boost Ionic Round Heated Hot Brush to Make Hair Smoother & Shinier Easy to Use Not for Blow Drying 38mm Barrel 5 Temperature Settings Dual Voltage UK Plug Pink
- Price
- £30.75
- Rating
- 4.2/5
- Reviews
- 1,868
- Age
- 1y ago
SAOSA Hair Dryer Brush Blow Dryer Brush in One 4 in 1 Hot Air Brush & Volumizer with Negative Ion Anti-frizz Ceramic Titanium Barrel UK Plug
- Price
- £16.64
- Rating
- 4.5/5
- Reviews
- 174
- Age
- 1y ago
Revlon One-Step Volumiser Plus (Patented Detachable Head Ceramic Titanium Barrel Nylon Styling Bristles with Activated Charcoal Pins Tourmaline Ionic Technology) RVDR5298UK
- Price
- £28.83
- Rating
- 4.4/5
- Reviews
- 978
- Age
- 4y ago
Newest
by launch dateTYMO Hair Dryer Brush Blow Dryer Brush in One 4 in 1 Ionic Hairdryer and Styler Volumizer with Oval Titanium Barrel Hot Air Straightener for Smooth Frizz-Free Blowout Gold
- Price
- £35.00
- Rating
- 4.4/5
- Reviews
- 1,046
- Age
- 5mo ago
Sawop Hair Dryer Brush Blow Dryer Brush in One Professional Hairdryer and Styler Volumizer Hot Air Brush with Negative Ion Anti-frizz Ceramic Titanium Barrel Hair Straightener Brush
- Price
- £23.81
- Rating
- 4.3/5
- Reviews
- 1,315
- Age
- 11mo ago
SAOSA Hair Dryer Brush Blow Dryer Brush in One 4 in 1 Hot Air Brush & Volumizer with Negative Ion Anti-frizz Ceramic Titanium Barrel UK Plug
- Price
- £16.64
- Rating
- 4.5/5
- Reviews
- 174
- Age
- 1y ago
Wavytalk Thermal Brush Blowout Boost Ionic Round Heated Hot Brush to Make Hair Smoother & Shinier Easy to Use Not for Blow Drying 38mm Barrel 5 Temperature Settings Dual Voltage UK Plug Pink
- Price
- £30.75
- Rating
- 4.2/5
- Reviews
- 1,868
- Age
- 1y ago
Revlon Salon One-Step Hair Dryer & Volumiser with Sectioning Comb Included (for mid to Long Hair One-Step Technology 2-in-1 Styling Tool Ionic & Ceramic Technology) RVDR5222UKAMZ
- Price
- £26.60
- Rating
- 4.3/5
- Reviews
- 1,170
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 rising
Sellers
158
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
12%
- Revlon51%
- BaByliss21%
- Sawop5%
- Remington4%
- AIMIKE4%
- TRESemmé3%
- Open — no brand owns it (8 brands, 12%)
Hair Dryer Brush demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×
Top Hair Dryer Brush search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- hair dryer brush277K/yr
- revlon hairdryer brush246K/yr
- blow dry hair brush147K/yr
- hot air brush135K/yr
- babyliss92K/yr
- rotating hair dryer brush65K/yr
- blow dry brush55K/yr
- hair tools59K/yr
- hairdryer brush59K/yr
- hair brush dryer55K/yr
What reviews say buyers love and hate about Hair Dryer Brush
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Easy to hold”
“Value for money”
“Just as good as branded item”
“Air dry”
“As advertised”
What buyers complain about
63% of reviews“Broke after a few months”
“Not hot enough”
“As others have mentioned it is quite long”
“Truly a poor quality build”
“harder to remove”
Hair Dryer Brush return rate & reasons
Why buyers send it back, as a share of all return requests.
4.8%
Return rate
41%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Hair Dryer Brush questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
