Is hair cutting kit profitable to sell on Amazon United Kingdom?

The niche generates £48K/yr across 26 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (46/100).

How competitive is the hair cutting kit niche?

14 brands and 260 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 82% of demand.

What do buyers complain about in hair cutting kit?

Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 1.7%.

When does demand for hair cutting kit peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 2.5× the quietest.

What does it cost to enter the hair cutting kit niche?

Listings span £14.38–£64.31; the average listing price is £28.68 (sweet spot $15–$100). The average incumbent carries 6,042 reviews — the moat a new listing must climb.

hair cutting kit

Skip it

A small market ($48K/yr) — this niche doesn't clear our bar today.

Avg price

Incredible£28.68

avg listing price — sweet spot $15–$100

Price range

Great£14.38–£64.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.7%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Review moat

Bad6,042.35

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-3.7%

90-day search growth — must beat 0% to launch

Market size

Bad£48K

£48K/yr · 47K searches

According to Flapen's Amazon United Kingdom niche tracking, hair cutting kit is a £48K/yr Amazon United Kingdom market (47K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 46/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

hair cutting kit market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: £43K–£57K; units × avg price
Conversion rate: 3.5%
Avg BSR: #61
Page quality: 0%
Prime: 92%
Sponsored: 92%
Out of stock: 6.5%
Avg brand age: 31 months
Avg seller age: 158 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

260

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

16%

Remington57%
DOAO10%
Solati9%
VGRPRO3%
MAXGROOM3%
Wahl3%
Open — no brand owns it (8 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.7% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.5×

Open Trend

Top hair cutting kit search terms

head trimmers for men15K/yr +16.2%2.4% conv.
head trimmer11K/yr +41.1%1.6% conv.
remington hair clippers14K/yr -2.0%4.5% conv.
remington clippers4K/yr -11.4%5.3% conv.
remington hair clippers for men4K/yr -85.3%4.4% conv.

All search terms

Top hair cutting kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Remington Quick Cut Hair Clippers (Cordless 40-Minute Usage Quick Charge Curve Cut Blade Technology Cleaner more Even Cut Grading Tapering & Trimming 9 Guide Combs 1.5-15mm Waterproof) HC4250

Remington£26.304.5★14,694 rev

Remington Quick Cut Pro Hair Clippers (Cordless 70-Minute Usage Quick Charge Faster Cutting Turbo Boost Curve Cut Blades Grading Tapering & Trimming 12 Guide Combs 1.5-15mm Waterproof) HC4300

Remington£32.894.5★1,303 rev

Head Shavers for Men IPX7 Waterproof 6D Magnetic Self-Sharpening Steel Blades Smooth Shave in 3 Minutes Wet & Dry 180-Min Usage Type-C Fast Charge Easy Clean LED Display Gifts for Men

DOAO£26.494.4★1,088 rev

Remington Hair Clipper and Detail Trimmer (25 Piece kit incl. 6 Sectioning Clips 6 Comb attachments (3mm-25mm) Ear Taper Combs Scissors Storage Pouch etc. 40 Minutes Cordless Usage) HC367

Remington£22.374.4★327 rev

Remington Colour Cut Hair Clippers Kit (Corded Stainless Steel Self-Sharpening Blades Comfort Tip Blades Taper Lever (0.5-2mm) 9 Colour Coded Combs (1.5-25mm) Scissors & Comb) HC5035

Remington£14.384.4★39,218 rev

Newest

by launch date

% Electric Head Shavers for Men: Electric Razor for Bald Men - 7D Rotating Shaver with LED Display - -- USB C Rechargeable Shaving Grooming Set

SHPAVVER ETHUP£25.9058 rev

3mo ago

Remington Hair Clippers for Men [16-Piece Kit: 11 Guide Combs 1.515mm] BuzCut Original (PowerCURVE Self-Sharpening Stainless Steel Blades Removable Washable Blades 40-Min Runtime USB-C) HC1500

Remington£39.2419 rev

5mo ago

Philips Multigroom 7000 Series All-in-One 19-Piece Trimmer - Shaver and Clipper for Beard Nose Hair and Body Self-Sharpening Full Metal Blades 26 Length Settings (0.5-20 mm) Model MG7962/30

PHILIPS£47.50900 rev

11mo ago

Head Shavers for Men IPX7 Waterproof 6D Magnetic Self-Sharpening Steel Blades Smooth Shave in 3 Minutes Wet & Dry 180-Min Usage Type-C Fast Charge Easy Clean LED Display Gifts for Men

DOAO£26.491,088 rev

11mo ago

Ufree Head Shavers for Bald Men Electric Shavers Razor Rechargeable Bald Head Razor Magnetic 6D Rotary Shaver Waterproof Face Beard Trimmer Mens Grooming Kit Gifts for Men

Ufree£23.501,245 rev

1y ago

What buyers say about hair cutting kit

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Excellent Product”

Value For Money15%

“Excellent Price”

Ease Of Use14%

“Easy to handle”

Battery Life7%

“good battery”

Advertised Vs Actual Product6%

“As advertised”

Charging5%

“CHARGES QUICK”

Ease Of Cleaning3%

“Ease of cleaning”

Add-Ons/Attachments2%

“Attachments are easy to change”

Durability2%

“Quality and durability”

Efficiency2%

“Does the Job”

What buyers complain about

Durability26%

“Broke within a month”

Charging13%

“Doesn't charge”

Quality-Overall11%

“Bad quality”

Battery Life7%

“the battery drains too quickly”

Value For Money5%

“Not worth the price”

Functionality-Overall5%

“Stopped working”

Add-Ons/Attachments3%

“Attachments feel cheaply made”

Strength2%

“It not powerful I kept this product”

Sharpness2%

“Not as sharp as expected”

Size-Overall1%

“I bought two already that didn't fit”

Top return reasons

Functionality-Overall21%

Charging15%

Defective Material/Parts11%

Quality-Overall9%

Durability6%

Size-Overall5%

Add-Ons/Attachments4%

Advertised Vs Actual Product3%

Product Condition3%

Sharpness3%

Common questions

Is hair cutting kit profitable to sell on Amazon United Kingdom?: The niche generates £48K/yr across 26 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (46/100).
How competitive is the hair cutting kit niche?: 14 brands and 260 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in hair cutting kit?: Top complaints mined from reviews: Durability, Charging, Quality-Overall. The return rate is 1.7%.
When does demand for hair cutting kit peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 2.5× the quietest.
What does it cost to enter the hair cutting kit niche?: Listings span £14.38–£64.31; the average listing price is £28.68 (sweet spot $15–$100). The average incumbent carries 6,042 reviews — the moat a new listing must climb.