Hair Cream

Shoppers searched for this 394K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £474K a year.

Searches, last 12 months

394K

Growth, 90 days vs prior 90

+1.1%

Conversion, latest week

8.9%

Market size, estimated

£474Ka year

Peak month

May2.0× the quietest month

Top search term

loreal hair mask54K searches a year

Listings sell for £13.55 on average, from £2.86 to £44.70. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £13.55 that is £10K to £14K a year per listing.

Average price

£13.55under the $15 to $100 sweet spot

Price range

£2.86–£44.70

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

£10K–£14K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

47% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #232 within Hair Masks. It carries 3,165 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

92%

Out of stock, average day

0.0%

Average rank

#232in Hair Masks

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,165per listing

Listings tracked

36

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

58 months