Hair Colour Spray

Shoppers searched for this 333K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.

Searches, last 12 months

333K

Growth, 90 days vs prior 90

-28.0%

Conversion, latest week

5.3%

Market size, estimated

£121Ka year

Peak month

October3.8× the quietest month

Top search term

hair colour spray57K searches a year

Listings sell for £6.91 on average, from £2.78 to £13.28. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £6.91 that is £2K to £3K a year per listing.

Average price

£6.91under the $15 to $100 sweet spot

Price range

£2.78–£13.28

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£2K–£3K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #220 within Hair Colour. It carries 3,750 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

93%

Out of stock, average day

9.2%

Average rank

#220in Hair Colour

Average rating

3.97 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,750per listing

Listings tracked

30

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months