Hair Brush

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.4M a year.

Searches, last 12 months

3.2M

Growth, 90 days vs prior 90

-9.3%

Conversion, latest week

6.6%

Market size, estimated

£1.4Ma year

Peak month

October1.5× the quietest month

Top search term

hair brush1.3M searches a year

Listings sell for £6.80 on average, from £2.17 to £15.36. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 3,000 to 4,000 of them. At £6.80 that is £20K to £27K a year per listing.

Average price

£6.80under the $15 to $100 sweet spot

Price range

£2.17–£15.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

3,000–4,000

Revenue per listing a year

£20K–£27K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #79 within Styling Tools. It carries 16,741 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#79in Styling Tools

Average rating

4.58 starsAmazon United Kingdom average 4.36 stars

Average reviews

16,741per listing

Listings tracked

53

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

34 months