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Green Soap

prices mostly outside the sweet spot ($2.85–$13.63) — Green Soap doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 2,047 of 2,481 Beauty niches · −8 vs the category median of 47

Market size 10Growth 24Conversion 81Competition 19Returns 99Price range 0Avg price 25Brand share 43Review moat 86Quality gap 32
This niche Category average · 2,481 niches

Is Green Soap profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Green Soap is a £41K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 39/100.

Green Soap: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -2.5% over the last 90 days and 8.5% of searches end in a purchase.

£41K

revenue / yr

Units sold / yr5K
Search volume / yr-2.5%53K
Conversion rate8.5%
Avg price£8.99

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers14 · 19
Top-5 product click share77%
Open market21%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement67%
New entrants (1y)5· 2 succeeded
Avg rating4.6★
Avg reviews284

Top Green Soap products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

19

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

17%

  • proamate25%
  • bioTaTum20%
  • WYOK19%
  • ZUFIO8%
  • Unihuby8%
  • VRAIKO4%
  • Open — no brand owns it (8 brands, 17%)

Green Soap demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume53KCVR8.5%Products15Brands14Top 5 Brands79%OOS Rate8.8%Rating4.6★Reviews284Avg BSR#655
1K800Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top Green Soap search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • green soap26K/yr
  • green soap tattoo21K/yr
  • tattoo green soap6K/yr

What reviews say buyers love and hate about Green Soap

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Smell24%

the fragrance was pleasant without being too strong or overpowering

Quality-Overall16%

overall a nice wee product

Ease Of Cleaning12%

He said it worked nicely for cleaning the area

Value For Money11%

Good value

Ease Of Use7%

easy to use

What buyers complain about

72% of reviews
Size-Overall17%

they are very small bottles

Quality-Overall17%

Overall garbage

Smell17%

Doesn't smell anything like sandalwood or cardamom

Dilute/Watery8%

not at my dilution anyway

Leak-Proof8%

this one arrived leaking

Green Soap return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
33%
2Smell
33%
3Leak-Proof
33%

Common Green Soap questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Green Soap 39/100 on Amazon United Kingdom — Skip it. The niche generates £41K/yr across 15 tracked products. 2 of 5 products launched in the last 360 days are still selling. Search demand moved -2.5% over the last 90 days.
Green Soap buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Smell, the themes mined from the niche's reviews. Its return rate is 0.1%.