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Goda Silk Body Oil

Goda Silk Body Oil shows beatable incumbent ratings (3.5★), but a concentrated shelf (top 5 take 85% of clicks) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 34% of 2,481 Beauty niches · +3 vs the category median of 47

Market size 20Growth 85Conversion 44Competition 12Returns 100Price range 42Avg price 47Brand share 27Review moat 24Quality gap 100
This niche Category average · 2,481 niches

Is Goda Silk Body Oil profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Goda Silk Body Oil is a £82K/yr Amazon United Kingdom market (199K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 50/100.

Goda Silk Body Oil: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +86.0% over the last 90 days and 3.5% of searches end in a purchase.

£82K

revenue / yr

Units sold / yr8K
Search volume / yr+86.0%199K
Conversion rate3.5%
Avg price£11.60

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers9 · 32
Top-5 product click share85%
Open market11%
Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.5★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement100%
New entrants (1y)7· 1 succeeded
Avg rating3.5★
Avg reviews5,946

Top Goda Silk Body Oil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

£0£12K£25K£37K£49K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

32

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

7%

  • Goda Silk42%
  • Generic17%
  • KAYZON14%
  • Figskey9%
  • Ultell8%
  • Aveeno4%
  • Open — no brand owns it (3 brands, 7%)

Goda Silk Body Oil demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume199KCVR3.5%Products10Brands9Top 5 Brands89%OOS Rate15.7%Rating3.5★Reviews5,946Avg BSR#728
15K10KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top Goda Silk Body Oil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • goda silk body oil153K/yr
  • goda silk body oil for women21K/yr
  • goda body oil15K/yr
  • goda oil6K/yr
  • silk body oil4K/yr

What reviews say buyers love and hate about Goda Silk Body Oil

What buyers mention most, as a share of all reviews.

What buyers love

73% of reviews
Smell21%

smells divine

Moist/Dry9%

It moisturises very well

Quality-Overall8%

Product is lovely

Soft Feel8%

Smooth and soft

Value For Money6%

worth the money

What buyers complain about

54% of reviews
Smell12%

The scent is too strong

Oily/Greasy10%

Too oily

Functionality-Overall6%

Did nothing

Moist/Dry5%

perhaps not as dry as my skin

Advertised Vs Actual Product4%

Wrong description

Goda Silk Body Oil return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

39%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product
30%
2Smell
16%
3Oily/Greasy
10%
4Functionality-Overall
7%
5Dilute/Watery
5%

Common Goda Silk Body Oil questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Goda Silk Body Oil 50/100 on Amazon United Kingdom — Worth a look. The niche generates £82K/yr across 10 tracked products. 1 of 7 products launched in the last 360 days are still selling. Search demand moved +86.0% over the last 90 days.
Goda Silk Body Oil buyers on Amazon United Kingdom complain most about Smell, Oily/Greasy, Functionality-Overall, the themes mined from the niche's reviews. Its return rate is 0.1%.