Skip to content
50

goda silk body oil

Worth a look

Shows beatable incumbent ratings (3.5★), but a concentrated shelf (top 5 take 85% of clicks) keeps it on the watch list.

Market size 20Growth 85Conversion 44Competition 12Returns 100Price range 42Avg price 47Brand share 27Review moat 24Quality gap 100

Quality gap

Incredible3.5★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Great+86.0%

90-day search growth — must beat 0% to launch

Avg price

Okay£11.60

avg listing price — sweet spot $15–$100

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Price range

Okay£5.18–£22.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Review moat

Bad5,946.1

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£82K

£82K/yr · 199K searches

Competition

Bad85%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, goda silk body oil is a £82K/yr Amazon United Kingdom market (199K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

goda silk body oil market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
£70K–£93K
units × avg price
Conversion rate
3.5%
Avg BSR
#728
Page quality
0%
Prime
70%
Sponsored
100%
Out of stock
15.7%
Avg brand age
23 months
Avg seller age
161 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

32

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

7%

  • Goda Silk42%
  • Generic17%
  • KAYZON14%
  • Figskey9%
  • Ultell8%
  • Aveeno4%
  • Open — no brand owns it (3 brands, 7%)

Demand

Weekly Amazon search volume, last 28 weeks — +86.0% search growth over the last 90 days.
15K10KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top goda silk body oil search terms

  • goda silk body oil153K/yr
  • goda silk body oil for women21K/yr
  • goda body oil15K/yr
  • goda oil6K/yr
  • silk body oil4K/yr
All search terms

Top goda silk body oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£12K30%£25K45%£37K60%£49K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about goda silk body oil

What buyers praise and complain about, mined from review topics.

What buyers love

Smell21%

“smells divine”

Moist/Dry9%

“It moisturises very well”

Quality-Overall8%

“Product is lovely”

Soft Feel8%

“Smooth and soft”

Value For Money6%

“worth the money”

Absorbency6%

“absorbs reasonably well”

Suitability Dry Skin5%

“Good for dry skin”

Suitability Combination Skin4%

“it makes the skin look good”

Oily/Greasy3%

“Refreshing and impressively non-greasy”

Advertised Vs Actual Product3%

“As advertised”

What buyers complain about

Smell12%

“The scent is too strong”

Oily/Greasy10%

“Too oily”

Functionality-Overall6%

“Did nothing”

Moist/Dry5%

“perhaps not as dry as my skin”

Advertised Vs Actual Product4%

“Wrong description”

Allergies4%

“allergic to it”

Value For Money4%

“Waste of money”

Dilute/Watery4%

“Very watery”

Stretchability/Expandability/Elasticity3%

“Doesn't prevent stretch marks”

Leak-Proof3%

“Leaks and no returns”

Top return reasons

Advertised Vs Actual Product30%
Smell16%
Oily/Greasy10%
Functionality-Overall7%
Dilute/Watery5%
Leak-Proof4%
Defective Material/Parts3%
Skin Health3%
Texture/Consistency-Overall2%
Size-Overall2%

Common questions

Is goda silk body oil profitable to sell on Amazon United Kingdom?
The niche generates £82K/yr across 10 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +86.0%. Flapen's verdict: Worth a look (50/100).
How competitive is the goda silk body oil niche?
9 brands and 32 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in goda silk body oil?
Top complaints mined from reviews: Smell, Oily/Greasy, Functionality-Overall. The return rate is 0.1%.
What does it cost to enter the goda silk body oil niche?
Listings span £5.18–£22.00; the average listing price is £11.60 (sweet spot $15–$100). The average incumbent carries 5,946 reviews — the moat a new listing must climb.