Is go to black tanning accelerator profitable to sell on Amazon United Kingdom?

The niche generates £108K/yr across 7 tracked products. 90-day search growth is +31.6%. Flapen's verdict: Skip it (47/100).

How competitive is the go to black tanning accelerator niche?

6 brands and 101 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in go to black tanning accelerator?

Top complaints mined from reviews: Ease Of Use, Smell, Thickness. The return rate is 0.1%.

When does demand for go to black tanning accelerator peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 6.1× the quietest.

What does it cost to enter the go to black tanning accelerator niche?

Listings span £3.78–£39.29; the average listing price is £20.19 (sweet spot $15–$100). The average incumbent carries 1,911 reviews — the moat a new listing must climb.

go to black tanning accelerator

Skip it

A concentrated shelf (top 5 take 92% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great£20.19

avg listing price — sweet spot $15–$100

Price range

Good£3.78–£39.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Growth

Good+31.6%

90-day search growth — must beat 0% to launch

Review moat

Okay1,910.57

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Okay£108K

£108K/yr · 97K searches

Competition

Bad92%

top-5 click share — a locked-up shelf

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, go to black tanning accelerator is a £108K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 47/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

go to black tanning accelerator market data

Units sold / yr: 3K–4K; avg 250–500/product
Revenue / yr: £61K–£81K; units × avg price
Conversion rate: 5.5%
Avg BSR: #65
Page quality: 0%
Prime: 100%
Sponsored: 29%
Out of stock: 5.5%
Avg brand age: 55 months
Avg seller age: 159 days

Competition & brand share

The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

101

Top-5 brand share

87%

Top 20: 91%

Top-5 click share

92%

Top 20: 100%

Open market

Capture60%
--9%
Power Tan9%
Pro Tan7%
FMHOME6%
Devoted Creations4%
Open — no brand owns it (4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +31.6% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 6.1×

Open Trend

Top go to black tanning accelerator search terms

go to black tanning accelerator49K/yr +40.4%3.9% conv.
back to black sunbed cream16K/yr +50.9%3.6% conv.
go to black19K/yr +22.1%3.7% conv.
go to black sunbed cream14K/yr -4.5%3.2% conv.

All search terms

Top go to black tanning accelerator products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Supre Tan Go To Black - Intense Tanning Formula for Deep Lasting Results - Dark Maximiser 350ml

Capture£33.384.6★55 rev

Supretan Go To Black Dark Tanning Lotion Maximizer 350ml Indoor & Outdoor Tanning Bed Lotion for Deep Bronzing Fast-Acting Dark Tan Enhancer with Skin Nourishing Ingredients

--£39.294.6★40 rev

Power Tan Non-Stop Black Tanning Accelerator Lotion DHA Free UV Sunbed Cream with Algotan-P 24-Hour Dark Tan Enhancer Tingle-Free Hybrid Formula for All Skin Types | 250 ml

Power Tan£17.944.5★1,153 rev

Pro Tan Incredibly Black Ultra Powerful 10X Double Dark Bronzing Lotion with Vitamin A and E shea butter and coconut oil - 250 ml

Pro Tan£11.894.4★10,044 rev

Supre Tan Go To Black Maximizer 15ML (Pack of 5) - Achieve the Deepest Darkest Tan with Advanced Tanning Technology - Hydrating and Skin-Nourishing Formula

FMHOME£15.424.4★59 rev

Newest

by launch date

Supre Tan Go To Black Maximizer 15ML (Pack of 5) - Achieve the Deepest Darkest Tan with Advanced Tanning Technology - Hydrating and Skin-Nourishing Formula

FMHOME£15.4259 rev

2y ago

Supre Tan Go To Black - Intense Tanning Formula for Deep Lasting Results - Dark Maximiser 350ml

Capture£33.3855 rev

3y ago

Supretan Go To Black Dark Tanning Lotion Maximizer 350ml Indoor & Outdoor Tanning Bed Lotion for Deep Bronzing Fast-Acting Dark Tan Enhancer with Skin Nourishing Ingredients

--£39.2940 rev

3y ago

Power Tan Non-Stop Black Tanning Accelerator Lotion DHA Free UV Sunbed Cream with Algotan-P 24-Hour Dark Tan Enhancer Tingle-Free Hybrid Formula for All Skin Types | 250 ml

Power Tan£17.941,153 rev

4y ago

Supre Tan Go To Black Maximizer 15ml

SUPRE TAN£3.78106 rev

10y ago

What buyers say about go to black tanning accelerator

What buyers praise and complain about, mined from review topics.

What buyers love

Smell33%

“Nice, easy on scented cream”

Quality-Overall21%

“Really good cream”

Color8%

“my colour is fantastic”

Suitability Combination Skin6%

“Great to for a base tan”

Ease Of Use5%

“Easy to use”

Value For Money5%

“Well worth the money”

Advertised Vs Actual Product4%

“As it says in description”

Ease Of Application3%

“good on application”

Brightness/Shine/Glow2%

“Great product gives a lovely golden glow”

Suitability Dry Skin2%

“This is the best sunbed cream Ive used”

What buyers complain about

Ease Of Use12%

“I dont get to use it”

Smell9%

“Smells devine”

Thickness9%

“VERY thick so hard to get out of the bottle”

Suitability Dry Skin9%

“this accelerator does absolutely nothing for my skin except leave it moisturised”

Value For Money9%

“quite upset as I paid £20”

Sensitivity-Overall8%

“it burns the skin in sensitive areas when it says for sensitive skin”

Color8%

“The tans were really dark”

Skin Health5%

“it burns the skin in sensitive areas when it says for sensitive skin”

Top return reasons

Value For Money15%

Advertised Vs Actual Product12%

Quality-Overall12%

Smell12%

Color12%

Functionality-Overall12%

Gap/Hole8%

Contamination4%

Skin Health4%

Product Condition4%

Common questions

Is go to black tanning accelerator profitable to sell on Amazon United Kingdom?: The niche generates £108K/yr across 7 tracked products. 90-day search growth is +31.6%. Flapen's verdict: Skip it (47/100).
How competitive is the go to black tanning accelerator niche?: 6 brands and 101 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in go to black tanning accelerator?: Top complaints mined from reviews: Ease Of Use, Smell, Thickness. The return rate is 0.1%.
When does demand for go to black tanning accelerator peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 6.1× the quietest.
What does it cost to enter the go to black tanning accelerator niche?: Listings span £3.78–£39.29; the average listing price is £20.19 (sweet spot $15–$100). The average incumbent carries 1,911 reviews — the moat a new listing must climb.