go brush pro
Worth a lookShows beatable incumbent ratings (3.2★), but soft demand (-75.1% this quarter) keeps it on the watch list.
Quality gap
Incredible3.2★avg incumbent rating — lower means beatable quality
Review moat
Great110.43avg incumbent reviews — the moat a new listing must climb
Avg price
Great£20.03avg listing price — sweet spot $15–$100
Price range
Great£8.52–£58.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Market size
Okay£266K£266K/yr · 451K searches
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Returns
Bad5.5%return rate — above 5% kills the launch gate
Growth
Bad-75.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, go brush pro is a £266K/yr Amazon United Kingdom market (451K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Feb–Mar–Nov. Verdict: Worth a look — 54/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
go brush pro market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- £300K–£401K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #230
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 96%
- Out of stock
- 44.5%
- Avg brand age
- 9 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
25 rising
Sellers
38
Top-5 brand share
65%
Top 20: 96%
Top-5 click share
44%
Top 20: 74%
Open market
30%
- KoolShiro20%
- Baomaeyea18%
- HRYYDS15%
- JICICUXI6%
- IGEAIIE5%
- Alljia5%
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — -75.1% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Nov · busiest ÷ quietest = 6.0×
Top go brush pro search terms
- cordless hair straightener brush35K/yr
- go brush pro for short hair35K/yr
- numoya go brush pro uk short hair28K/yr
- numoya go brush pro uk99K/yr
- cordless hair brush16K/yr
- cordless heated hair brush15K/yr
- go brush pro32K/yr
- numoya30K/yr
- numoya gobrush pro16K/yr
- cordless straightening brush9K/yr
Top go brush pro products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Baomaeyea Go Brush Pro UK Cordless Hair Straightener Brush Everyday Use
Baomaeyea£13.123.5★1,159 rev
Numoya Go Brush Pro Cordless Portable Straightener Hair Gobrush Pro Rechargeable Straightener Hot Comb Fast Heating for Travel and Everyday Use (Black)
KoolShiro£20.882.9★14 rev
Go Brush Pro Cordless Portable Straightener Hair Gobrush Pro Rechargeable Straightener Hot Comb Fast Heating for Travel and Everyday Use(Pink)
KoolShiro£22.792.4★12 rev
HRYYDS Go Brush Pro UK (Cream White)
HRYYDS£20.033.4★4 rev
Go Brush Pro 2026 UK Cordless Hair Straightener Brush - Portable Rechargeable Ceramic Hair Styling Appliance Tool with 4 Adjustable Heat & 15-min Auto Off for Women Viral on Social Media
Alljia£16.823.2★16 rev
Newest
by launch dateHRYYDS Go Brush
HRYYDS£20.524 rev
HRYYDS Go Brush Pro UK Cordless Hair Straightener (Cream White)
HRYYDS£20.408 rev
Go Brush Pro UK Cordless Hair Straightener Brush - Portable Rechargeable Ceramic Styling Brush with 4 Adjustable Heat Modes
Nixtrve£18.0711 rev
Go Brush Pro UK Cordless Hair Straightener Brush 4 Heat Settings LED Display Portable Travel Styler for Long Hair Daily Use
JICICUXI£17.754 rev
HRYYDS Go Brush Pro UK (Cream White)
HRYYDS£20.034 rev
Trending
90-day click momentum
Bopcal Cordless Hair Straightener Brush Portable Heated Styling Brush for Travel 10000mAh Rechargeable Hair Brush 300M Negative Ions 6 Heat Settings 150-230C Type-C Travel Pouch
Bopcal£41.464.5★
HRYYDS Go(Cream White)
HRYYDS£18.954.6★
HRYYDS Go Brush Pro UK Cordless Hair Straightener (Cream White)
HRYYDS£20.403.3★
Glow Wave Heated Brush 2026 New Glow Wave Heated Brush for Short Hair USB Charging 3 Heat Settings with LED Display Portable Travel Styling Brushs for Smooth Frizz-Free Hair (BLACK)
CoyCriter£16.412.5★
Go Brush Pro Cordless Hair Straighteners Brush Heated Hair Brush for Short Long Hairs Portable Rechargeable Heated Ceramic Styling Brushes Styling Appliances Tools for Travel Office Home
Bukbas£12.784.3★
What buyers say about go brush pro
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to handle”
“Good value”
“holds charge well”
“easy to carry any where”
“Top quality product reasonable price”
“As advertised”
“doesnt take up much space”
“Love the sleek design”
“Great size”
“Light weight dryer”
What buyers complain about
“Charge doesn't last long”
“Takes a long time to heat up”
“Not effective”
“Not worth it”
“Rubbish product x”
“The battery does not last long”
“Not easy to use”
“Only worked for a few days”
“Doesnt do what is advertised”
“Quite heavy to carry around”
Top return reasons
Common questions
- Is go brush pro profitable to sell on Amazon United Kingdom?
- The niche generates £266K/yr across 46 tracked products. 5 of 34 products launched in the last 360 days are still selling. 90-day search growth is -75.1%. Flapen's verdict: Worth a look (54/100).
- How competitive is the go brush pro niche?
- 25 brands and 38 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in go brush pro?
- Top complaints mined from reviews: Charging, Heating, Functionality-Overall. The return rate is 5.5% — above our launch gate.
- When does demand for go brush pro peak?
- Demand peaks in Jan–Feb–Mar–Nov; the busiest month runs 6.0× the quietest.
- What does it cost to enter the go brush pro niche?
- Listings span £8.52–£58.49; the average listing price is £20.03 (sweet spot $15–$100). The average incumbent carries 110 reviews — the moat a new listing must climb.