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Glycerin Soap

Fail

The top 5 brands take 100% of clicks, so Glycerin Soap is a Fail.

Flapen Score
45
45 / 100
Ranks 1,399 of 2,481 Beauty niches · −2 vs the category median of 47
Market size
£259K/yr224K searches / yr
90-day growth
+4.4%search demand this quarter
Competition
59%top-5 click share · 3 brands · 74 sellers

Flapen Score

Glycerin Soap against its category

The dotted line is the Beauty average. Past it, Glycerin Soap is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glycerin Soap market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Glycerin Soap 224K times last year and spent an estimated £259K. All 3 brands take every click. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 11.9% of those searches ended in a purchase.

Shoppers searched for this 224K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £259K a year.

Searches, last 12 months
224K
Growth, 90 days vs prior 90
+4.4%
Conversion, latest week
11.9%
Market size, estimated
£259Ka year
Peak month
October1.3× the quietest month
Top search term
pears soap156K searches a year

02 · Price

A sale here is worth £9.69.

Listings sell for £9.69 on average, from £1.21 to £18.09. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £9.69 that is £10K to £12K a year per listing.

Average price
£9.69under the $15 to $100 sweet spot
Price range
£1.21–£18.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,000–1,250
Revenue per listing a year
£10K–£12K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #118 within Bath & Body. It carries 898 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#118in Bath & Body
Average rating
4.71 starsAmazon United Kingdom average 4.36 stars
Average reviews
898per listing
Listings tracked
22

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
58 months

Products

Top Glycerin Soap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 rising

Sellers

74

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

0%

  • Brand 191%
  • Brand 25%
  • Brand 34%
  • Open — no brand owns it (0%)

Demand

Glycerin Soap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Glycerin Soap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pears soap156K/yr
  • pears soap bar16K/yr
  • glycerin soap13K/yr
  • pears soap bars multipack24K/yr
  • pear soap8K/yr
  • glycerine soap6K/yr

Reviews and returns

What reviews say buyers love and hate about Glycerin Soap

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Smell”
20%of negative reviews mention “Smell”
0.1%of orders come back
“I read the reviews some people said it doesn't smell strongly”
A buyer, on “Smell”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Glycerin Soap questions

Answered from the same tracked data.