Is glitter tattoos for kids profitable to sell on Amazon United Kingdom?

The niche generates £157K/yr across 23 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +133.8%. Flapen's verdict: Worth a look (59/100).

How competitive is the glitter tattoos for kids niche?

18 brands and 33 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in glitter tattoos for kids?

Top complaints mined from reviews: Value For Money, Adhesion/Stickiness, Quality-Overall. The return rate is 0.4%.

When does demand for glitter tattoos for kids peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 3.6× the quietest.

What does it cost to enter the glitter tattoos for kids niche?

Listings span £4.83–£15.72; the average listing price is £8.29 (sweet spot $15–$100). The average incumbent carries 795 reviews — the moat a new listing must climb.

glitter tattoos for kids

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Growth

Incredible+133.8%

90-day search growth — must beat 0% to launch

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good795.35

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£157K

£157K/yr · 309K searches

Avg price

Bad£8.29

avg listing price — sweet spot $15–$100

Price range

Bad£4.83–£15.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, glitter tattoos for kids is a £157K/yr Amazon United Kingdom market (309K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 59/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

glitter tattoos for kids market data

Units sold / yr: 20K–25K; avg 1,250–1,500/product
Revenue / yr: £166K–£207K; units × avg price
Conversion rate: 6.1%
Avg BSR: #250
Page quality: 0%
Prime: 100%
Sponsored: 78%
Out of stock: 10.6%
Avg brand age: 23 months
Avg seller age: 191 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

31%

FabLab16%
Eleanore's Diary14%
AUKZON11%
BEVISTY11%
FACEGEM LONDON8%
KHOLEZ8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +133.8% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.6×

Open Trend

Top glitter tattoos for kids search terms

glitter tattoos89K/yr +372.7%4.1% conv.
glitter tattoos for kids144K/yr +41.4%6.1% conv.
glitter tattoo kit36K/yr +157.5%4.0% conv.
glitter tattoo17K/yr +146.7%3.7% conv.
glitter tattoo set5K/yr +202.8%4.3% conv.
kids glitter tattoos6K/yr +87.8%4.8% conv.
glitter tattoos for kids party6K/yr -41.5%4.1% conv.
glitter tatoos3K/yr +135.4%5.0% conv.
glitter tattoos for girls3K/yr +12.7%5.5% conv.

All search terms

Top glitter tattoos for kids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

FabLab Glitter Tattoos | Create FAB Glittery Kids Tattoos! | Includes 28 Stencils and 4 Sparkly Colours of Bio-Glitter | Girls Gifts for Ages 8+

FabLab£6.574.5★10,075 rev

Temporary Glitter Tattoo Kids Eleanores Diary 31 Colors 165 Unique Stencils 2 Glue 4 Brushes Adults & Kids Art Glitter Make Up Kit Gifts for Girls Boys Easter School Birthday Party

Eleanore's Diary£8.384.6★1,947 rev

Glitter Tattoos for Kids Temporary Tattoo Kit - 36 Colours Glitter 182 Stencils 6 Fluorescent 215 Rhinestones Skin Friendly Flash Make Up for Girls & Adults Gift for Carnival Birthday Party

AUKZON£11.524.5★723 rev

Glitter Tattoos - Glittery Kids Tattoos - Includes 215 Rhinestones 204 Unique Stencils 42 Sparkly Colours - Girls Gifts for Ages 7+

BEVISTY£7.924.5★212 rev

KHOLEZ Glitter Tattoos for Kids Temporary Face & Body Glitter Make Up Kit - 24 Colours Stencils Gems Rhinestones - Perfect for Birthday Party Christmas Gifts

KHOLEZ£9.654.8★181 rev

Newest

by launch date

FACEGEM LONDON Ultimate 60 Colour Glitter Tattoo Kit 60 Colour Glitter Tattoos 200+ Stencils 1000+ Rhinestones Glitter Tattoos Festival and Party Set (including 20 neon glitters)

FACEGEM LONDON£15.7220 rev

1mo ago

240 Pcs Glitter Temporary Tattoos for Kids - PALANDA 36 Sheets Sparkly Tattoo Stickers for Boys&Girls Mermaid Unicorn Princess Dinosaur Butterfly Animal Space Designs Waterproof Party Bag Fillers

PALANDA£5.7383 rev

4mo ago

LOPHE Glitter Tattoo Kit for Kids - 16 Reusable Stencils 12 Colour Glitter 2 Glue 10 Brushes Safe Body Art | Animal Mermaid Christmas Designs | Birthday Party Halloween Face Paint Gift

LOPHE£5.6020 rev

11mo ago

50 Colour Glitter Tattoos for Kids Glitter Tattoo Kit Temporary Tattoos for kids 200+ Stencils 50 Colour (15 Neon) +10 Face Tattoos 100+ Temporary Tattoos 1000+ Rhinestones

FACEGEM LONDON£13.4231 rev

1y ago

CHARLENT Glitter Hibiscus Temporary Tattoos for Aloha Party Decoration - 74 Individually Sheets Glitter Hawaii Flower Tattoos for Kids Women Hawaiian Party Favors

CHARLENT£5.984 rev

1y ago

What buyers say about glitter tattoos for kids

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money18%

“Absolutely worth it”

Color13%

“bright colours”

Quality-Overall10%

“Good quality and got everything, easy to use it, the price is fair, and the colors are excellent, easy to wash off too, my kids love it”

Ease Of Use9%

“easy to use”

Gifting Purpose8%

“now bought for others as a gift”

Fun/Entertainment Experience8%

“Great fun”

Design-Overall6%

“really makes the designs stand out”

Adhesion/Stickiness5%

“The glue included is easy to use”

Brightness/Shine/Glow3%

“Glitter and brushes are good”

Durability3%

“holds up well”

What buyers complain about

Value For Money23%

“Poor value for money”

Adhesion/Stickiness15%

“Did not adhere to the skin”

Quality-Overall12%

“Bad quality brushes”

Functionality-Overall5%

“Doesnt work very well”

Allergies3%

“I'm allergic to so much stuff”

Smell3%

“Stinks”

Brightness/Shine/Glow2%

“Not as glittery as I thought”

Leak-Proof2%

“Glitter has leaked”

Stain Resistance2%

“the face paint stains EVERYTHING - BEWARE”

Paint Quality2%

“the face paint stains EVERYTHING - BEWARE”

Top return reasons

Size-Overall19%

Adhesion/Stickiness18%

Functionality-Overall15%

Quality-Overall14%

Value For Money8%

Leak-Proof4%

Defective Material/Parts3%

Product Condition3%

Gifting Purpose2%