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Gliss Hair Repair Liquid Silk

brand-locked demand (top 5 brands take 100% of clicks) — Gliss Hair Repair Liquid Silk doesn't clear our bar today.

Flapen Score

36
Skip it

Ranks 2,265 of 2,481 Beauty niches · −11 vs the category median of 47

Market size 10Growth 26Conversion 81Competition 23Returns 100Price range 14Avg price 27Brand share 0Review moat 81Quality gap 33
This niche Category average · 2,481 niches

Is Gliss Hair Repair Liquid Silk profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Gliss Hair Repair Liquid Silk is a £42K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.

Gliss Hair Repair Liquid Silk: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +0.9% over the last 90 days and 8.5% of searches end in a purchase.

£42K

revenue / yr

Units sold / yr5K
Search volume / yr+0.9%53K
Conversion rate8.5%
Avg price£9.22

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 86
Top-5 product click share72%
Open market0%
Avg brand age70 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 13 products

Sponsored placement23%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews389

Top Gliss Hair Repair Liquid Silk products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

£0£4K£8K£13K£17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

86

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Gliss39%
  • Gliss Kur32%
  • Schwarzkopf29%
  • Open — no brand owns it (0%)

Gliss Hair Repair Liquid Silk demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume53KCVR8.5%Products13Brands3Top 5 Brands100%OOS Rate0.0%Rating4.5★Reviews389Avg BSR#782
2K1KHoliday '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top Gliss Hair Repair Liquid Silk search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • gliss hair shine spray15K/yr
  • gliss10K/yr
  • gliss hair repair liquid silk7K/yr
  • schwarzkopf gliss6K/yr
  • gliss shine tonic4K/yr
  • gliss leave in conditioner spray4K/yr
  • gliss kur3K/yr
  • schwarzkopf leave in conditioner spray3K/yr
  • schwarzkopf gliss hair shine tonic spray1K/yr

What reviews say buyers love and hate about Gliss Hair Repair Liquid Silk

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Quality-Overall23%

Fabulous product

Smell19%

Leave in conditioner makes my hair smell lovely

Soft Feel10%

It leaves hair super soft and shiny

Brightness/Shine/Glow6%

Leaves a lovely shine

Hair Growth5%

does a great job of detangling my hair

What buyers complain about

76% of reviews
Value For Money40%

too pricey for me

Oily/Greasy11%

Dont use too much as it can make your hair very greasy looking

Smell11%

smelll was different

Instructions/User Manual/Troubleshooting6%

Read reveiw about instructions not being in english

Moist/Dry6%

as these areas are usually the driest

Gliss Hair Repair Liquid Silk return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Language Issues
50%
2Product Condition
50%

Common Gliss Hair Repair Liquid Silk questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Gliss Hair Repair Liquid Silk 36/100 on Amazon United Kingdom — Skip it. The niche generates £42K/yr across 13 tracked products. Search demand moved +0.9% over the last 90 days.
Search demand for Gliss Hair Repair Liquid Silk on Amazon United Kingdom is steady year-round — the busiest month runs 1.2× the quietest.