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Gliss Hair Repair Liquid Silk

Fail

The top 5 brands take 100% of clicks, so Gliss Hair Repair Liquid Silk is a Fail.

Flapen Score
36
36 / 100
Ranks 2,265 of 2,481 Beauty niches · −11 vs the category median of 47
Market size
£42K/yr53K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
72%top-5 click share · 3 brands · 86 sellers

Flapen Score

Gliss Hair Repair Liquid Silk against its category

The dotted line is the Beauty average. Past it, Gliss Hair Repair Liquid Silk is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gliss Hair Repair Liquid Silk market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Gliss Hair Repair Liquid Silk 53K times last year and spent an estimated £42K. All 3 brands take every click. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
8.5%
Market size, estimated
£42Ka year
Peak month
July1.2× the quietest month
Top search term
gliss hair shine spray15K searches a year

02 · Price

A sale here is worth £9.22.

Listings sell for £9.22 on average, from £6.11 to £16.43. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £9.22 that is £922 to £2K a year per listing.

Average price
£9.22under the $15 to $100 sweet spot
Price range
£6.11–£16.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£922–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

23% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #782 within Shampoos & Conditioners. It carries 389 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
23%
Prime listings
85%
Out of stock, average day
0.0%
Average rank
#782in Shampoos & Conditioners
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
389per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Gliss Hair Repair Liquid Silk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

86

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Brand 139%
  • Brand 232%
  • Brand 329%
  • Open — no brand owns it (0%)

Demand

Gliss Hair Repair Liquid Silk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Gliss Hair Repair Liquid Silk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gliss hair shine spray15K/yr
  • gliss10K/yr
  • gliss hair repair liquid silk7K/yr
  • schwarzkopf gliss6K/yr
  • gliss shine tonic4K/yr
  • gliss leave in conditioner spray4K/yr
  • gliss kur3K/yr
  • schwarzkopf leave in conditioner spray3K/yr
  • schwarzkopf gliss hair shine tonic spray1K/yr

Reviews and returns

What reviews say buyers love and hate about Gliss Hair Repair Liquid Silk

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
40%of negative reviews mention “Value For Money”
0.1%of orders come back
“too pricey for me”
A buyer, on “Value For Money”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gliss Hair Repair Liquid Silk questions

Answered from the same tracked data.