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girls hair brush

Skip it

Prices mostly outside the sweet spot ($3.22–$11.45) — this niche doesn't clear our bar today.

Market size 13Growth 18Conversion 65Competition 85Returns 98Price range 0Avg price 19Brand share 55Review moat 23Quality gap 40

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Competition

Great30%

top-5 click share — an open shelf

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,321.6

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£6.98

avg listing price — sweet spot $15–$100

Growth

Bad-14.4%

90-day search growth — must beat 0% to launch

Market size

Bad£53K

£53K/yr · 132K searches

Price range

Bad£3.22–£11.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, girls hair brush is a £53K/yr Amazon United Kingdom market (132K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

girls hair brush market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
£42K–£56K
units × avg price
Conversion rate
5.8%
Avg BSR
#248
Page quality
0%
Prime
100%
Sponsored
85%
Out of stock
9.1%
Avg brand age
34 months
Avg seller age
177 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

32 rising

Sellers

67

Top-5 brand share

72%

Top 20: 93%

Top-5 click share

30%

Top 20: 68%

Open market

26%

  • FRAMAR33%
  • Tangle Teezer18%
  • VMAGIC CARE11%
  • OlyPegic6%
  • ViEinkaufen3%
  • Sofmild3%

Demand & seasonality

Weekly Amazon search volume, last 75 weeks — -14.4% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 1.8×

Top girls hair brush search terms

  • kids hair brush40K/yr
  • framar hair brush19K/yr
  • girls hair brush18K/yr
  • kids detangler brush10K/yr
  • kids hairbrush8K/yr
  • framar brush7K/yr
  • childrens hair brush6K/yr
  • hair brush kids6K/yr
  • detangle hair brush kids3K/yr
  • girls hairbrush6K/yr
All search terms

Top girls hair brush products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£3K9%£5K12%£6K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about girls hair brush

What buyers praise and complain about, mined from review topics.

What buyers love

Brush Quality21%

“Great detangling brush”

Quality-Overall12%

“Amazing quality”

Soft Feel7%

“my hair feels softer”

Value For Money7%

“Good value for money”

Suitability Straight Hair6%

“Perfect shape and curve for my hair”

Hair Styling6%

“It is also quite stylish in colour and shape”

Ease Of Use4%

“Very easy to brush my hair”

Suitability Wavy Hair4%

“Excellent I have really thick wavy hair”

Color3%

“The colour is so pretty”

Advertised Vs Actual Product3%

“As described”

What buyers complain about

Quality-Overall9%

“very cheaply made”

Hair Related9%

“Pulls Hair Out”

Durability7%

“didnt last”

Suitability Long Hair6%

“My hair is very long”

Brush Quality5%

“Very weak and brittle brush”

Size-Overall5%

“just ever so slightly bigger”

Suitability Straight Hair5%

“Not for thick hair”

Hard Feel4%

“It has hard bristles”

Damage/Burn Hair3%

“this brush caused a lot more damage than good”

Suitability Short Hair3%

“It's not suitable for her hair”

Top return reasons

Size-Overall30%
Quality-Overall9%
Hard Feel7%
Suitability Short Hair6%
Functionality-Overall4%
Brush Quality4%
Strength4%
Soft Feel3%
Advertised Vs Actual Product3%
Damage/Burn Hair3%

Common questions

Is girls hair brush profitable to sell on Amazon United Kingdom?
The niche generates £53K/yr across 65 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (45/100).
How competitive is the girls hair brush niche?
32 brands and 67 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in girls hair brush?
Top complaints mined from reviews: Quality-Overall, Hair Related, Durability. The return rate is 0.5%.
When does demand for girls hair brush peak?
Demand peaks in Nov–Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the girls hair brush niche?
Listings span £3.22–£11.45; the average listing price is £6.98 (sweet spot $15–$100). The average incumbent carries 8,322 reviews — the moat a new listing must climb.