Gifts for Men Who Have Everything
FailDemand is soft, at -57.8% this quarter, so Gifts for Men Who Have Everything is a Fail.
- Flapen Score
- 39 / 100Ranks 2,047 of 2,481 Beauty niches · −8 vs the category median of 4739
- Market size
- £16K/yr92K searches / yr
- 90-day growth
- -57.8%search demand this quarter
- Competition
- 49%top-5 click share · 19 brands · 31 sellers
Flapen Score
Gifts for Men Who Have Everything against its category
The dotted line is the Beauty average. Past it, Gifts for Men Who Have Everything is stronger. Inside it, weaker.
Market
The Gifts for Men Who Have Everything market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gifts for Men Who Have Everything 92K times last year and spent an estimated £16K. The top 5 brands take 72% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -57.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.
- Searches, last 12 months
- 92K
- Growth, 90 days vs prior 90
- -57.8%
- Conversion, latest week
- 1.4%
- Market size, estimated
- £16Ka year
- Peak month
- December27.4× the quietest month
- Top search term
- gifts for him who has everything54K searches a year
02 · Price
A sale here is worth £12.67.
Listings sell for £12.67 on average, from £5.39 to £30.55. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £12.67 that is £0 to £1K a year per listing.
- Average price
- £12.67under the $15 to $100 sweet spot
- Price range
- £5.39–£30.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #63 within Bath & Body. It carries 2,585 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 96%
- Out of stock, average day
- 5.5%
- Average rank
- #63in Bath & Body
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,585per listing
- Listings tracked
- 27
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Gifts for Men Who Have Everything products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
31
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
49%
Top 20: 88%
Open market
25%
- Brand 152%
- Brand 27%
- Brand 35%
- Brand 45%
- Brand 54%
- Brand 63%
Demand
Gifts for Men Who Have Everything search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 27.4×
Search terms
Top Gifts for Men Who Have Everything search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gifts for him who has everything54K/yr
- presents for men who have everything32K/yr
- quirky gifts for him7K/yr
Reviews and returns
What reviews say buyers love and hate about Gifts for Men Who Have Everything
We read the reviews and the return reasons for every product selling here.
“Waste of money”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gifts for Men Who Have Everything questions
Answered from the same tracked data.









