Ghd Wide Plate Hair Straighteners

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £243K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

-23.9%

Conversion, latest week

5.3%

Market size, estimated

£243Ka year

Peak month

November4.1× the quietest month

Top search term

ghd wide plate hair straighteners16K searches a year

Listings sell for £144.40 on average, from £89.25 to £191.73. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At £144.40 that is £14K to £36K a year per listing.

Average price

£144.40above the $15 to $100 sweet spot

Price range

£89.25–£191.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

£14K–£36K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #27 within Styling Tools. It carries 1,377 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

14.3%

Average rank

#27in Styling Tools

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,377per listing

Listings tracked

6

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months