Gentle Shampoo

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.

Searches, last 12 months

73K

Growth, 90 days vs prior 90

+6.7%

Conversion, latest week

14.9%

Market size, estimated

£88Ka year

Peak month

March1.4× the quietest month

Top search term

simple shampoo67K searches a year

Listings sell for £8.18 on average, from £3.67 to £16.23. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At £8.18 that is £6K to £8K a year per listing.

Average price

£8.18under the $15 to $100 sweet spot

Price range

£3.67–£16.23

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

£6K–£8K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #544 within Shampoos & Conditioners. It carries 1,416 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

45%

Out of stock, average day

0.5%

Average rank

#544in Shampoos & Conditioners

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,416per listing

Listings tracked

11

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

73 months