Gel Nail Kit

Shoppers searched for this 671K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £258K a year.

Searches, last 12 months

671K

Growth, 90 days vs prior 90

+6.4%

Conversion, latest week

1.9%

Market size, estimated

£258Ka year

Peak month

December1.9× the quietest month

Top search term

gel nail kit349K searches a year

Listings sell for £20.00 on average, from £11.56 to £56.51. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £20.00 that is £5K to £10K a year per listing.

Average price

£20.00inside the $15 to $100 sweet spot

Price range

£11.56–£56.51

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£5K–£10K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.9% of listings are out of stock. The average listing ranks #41 within Manicure & Pedicure. It carries 2,139 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

19.9%

Average rank

#41in Manicure & Pedicure

Average rating

4.20 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,139per listing

Listings tracked

35

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months