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Foot Scrub

Maybe

An estimated 0.1% of orders come back. But shoppers spend an estimated $88K a year here, so Foot Scrub is a Maybe.

Flapen Score
62
62 / 100
Top 4% of 2,481 Beauty niches · +15 vs the category median of 47
Market size
£88K/yr142K searches / yr
90-day growth
+57.6%search demand this quarter
Competition
35%top-5 click share · 34 brands · 132 sellers

Flapen Score

Foot Scrub against its category

The dotted line is the Beauty average. Past it, Foot Scrub is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Foot Scrub market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Foot Scrub 142K times last year and spent an estimated £88K. The top 5 brands take 43% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +57.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.

Searches, last 12 months
142K
Growth, 90 days vs prior 90
+57.6%
Conversion, latest week
7.6%
Market size, estimated
£88Ka year
Peak month
July2.2× the quietest month
Top search term
foot scrub117K searches a year

02 · Price

A sale here is worth £8.09.

Listings sell for £8.09 on average, from £2.04 to £21.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £8.09 that is £809 to £2K a year per listing.

Average price
£8.09under the $15 to $100 sweet spot
Price range
£2.04–£21.02
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£809–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #234 within Body. It carries 7,763 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
97%
Out of stock, average day
4.8%
Average rank
#234in Body
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,763per listing
Listings tracked
39

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Foot Scrub products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

34 rising

Sellers

132

Top-5 brand share

43%

Top 20: 90%

Top-5 click share

35%

Top 20: 84%

Open market

52%

  • Brand 112%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Foot Scrub search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.2×

Search terms

Top Foot Scrub search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • foot scrub117K/yr
  • foot exfoliator scrub8K/yr
  • foot scrub exfoliator10K/yr
  • exfoliating foot scrub4K/yr
  • feet scrub3K/yr

Reviews and returns

What reviews say buyers love and hate about Foot Scrub

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Value For Money”
0.1%of orders come back
“Waste of money”
A buyer, on “Value For Money”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Foot Scrub questions

Answered from the same tracked data.