folliculitis shampoo
Skip itA concentrated shelf (top 5 take 85% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,111.2avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.99avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£5.88–£19.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad£57K£57K/yr · 48K searches
Competition
Bad85%top-5 click share — a locked-up shelf
According to Flapen's Amazon United Kingdom niche tracking, folliculitis shampoo is a £57K/yr Amazon United Kingdom market (48K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 41/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
folliculitis shampoo market data
- Units sold / yr
- 5K–6K
- avg 500–750/product
- Revenue / yr
- £65K–£78K
- units × avg price
- Conversion rate
- 9.0%
- Avg BSR
- #571
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 5.1%
- Avg brand age
- 61 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
42
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
6%
- PHARMBANNER49%
- Recuren Plus23%
- Natures Relief Co7%
- Sea Magik7%
- Kopa Haiku5%
- SHVYOG3%
- Open — no brand owns it (2 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 91 weeks — -3.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top folliculitis shampoo search terms
- folliculitis shampoo35K/yr
- benzoyl peroxide shampoo5K/yr
- antibacterial shampoo for humans5K/yr
- antibacterial shampoo3K/yr
Top folliculitis shampoo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Folliculitis & Seborrheic Dermatitis Shampoo Anti-Dandruff Psoriasis & Itchy Scalp Treatment Soothes Redness Flaking & Irritation
PHARMBANNER£16.644.4★1,541 rev
Psoriasis & Folliculitis Scalp Treatment Shampoo: Seborrheic Dermatitis Formula Anti-Dandruff Itchy and Dry Scalp Care with Salicylic Acid Piroctone Olamine Biotin Rosemary Coconut Oil
Recuren Plus£18.294.7★434 rev
Sea Magik - Salicylic Acid Shampoo for Psoriasis & Itchy Scalp Relief Soothing Antibacterial Seaweed Treatment for Medicated Conditions Like Folliculitis Eczema & Scalp Acne Cruelty-Free (300ml)
Sea Magik£9.294.3★1,128 rev
Seborrheic Dermatitis & Psoriasis Scalp Shampoo: Folliculitis Shampoo Anti-Dandruff Shampoo for Itchy Redness-Prone Scalp with Salicylic Acid Sulfate-Free
Kopa Haiku£17.584.7★298 rev
Folliculitis Scalp Care Shampoo 200ml | Tea Tree Shampoo for Dry Flaky Scalp | Gentle Non-Drying Formula | Cleanses Refreshes & Moisturises | Suitable for All Hair Types
Natures Relief Co£12.764.0★124 rev
Newest
by launch dateSeborrheic Dermatitis & Psoriasis Scalp Shampoo: Folliculitis Shampoo Anti-Dandruff Shampoo for Itchy Redness-Prone Scalp with Salicylic Acid Sulfate-Free
Kopa Haiku£17.58298 rev
Psoriasis & Folliculitis Scalp Treatment Shampoo: Seborrheic Dermatitis Formula Anti-Dandruff Itchy and Dry Scalp Care with Salicylic Acid Piroctone Olamine Biotin Rosemary Coconut Oil
Recuren Plus£18.29434 rev
Folliculitis Treatment Scalp Psoriasis Shampoo: Scalp Cleanser for Seborrheic Dermatitis Psoriasis Acne Dry & Itchy Scalp Sulfate-Free
Recuren Plus£19.5741 rev
Folliculitis Scalp Care Shampoo 200ml | Scalp Soothing Anti-Itch Formula with Tea Tree | Natural Relief for Irritation | Non-Drying Fast-Acting Care | All Hair Types | No Harsh Chemicals
Natures Relief Co£10.6514 rev
Folliculitis & Seborrheic Dermatitis Shampoo Anti-Dandruff Psoriasis & Itchy Scalp Treatment Soothes Redness Flaking & Irritation
PHARMBANNER£16.641,541 rev
Trending
90-day click momentumFolliculitis Treatment Scalp Psoriasis Shampoo: Scalp Cleanser for Seborrheic Dermatitis Psoriasis Acne Dry & Itchy Scalp Sulfate-Free
Recuren Plus£19.574.5★
Psoriasis & Folliculitis Scalp Treatment Shampoo: Seborrheic Dermatitis Formula Anti-Dandruff Itchy and Dry Scalp Care with Salicylic Acid Piroctone Olamine Biotin Rosemary Coconut Oil
Recuren Plus£18.294.7★
Seborrheic Dermatitis & Psoriasis Scalp Shampoo: Folliculitis Shampoo Anti-Dandruff Shampoo for Itchy Redness-Prone Scalp with Salicylic Acid Sulfate-Free
Kopa Haiku£17.584.7★
Folliculitis Scalp Care Shampoo 200ml | Scalp Soothing Anti-Itch Formula with Tea Tree | Natural Relief for Irritation | Non-Drying Fast-Acting Care | All Hair Types | No Harsh Chemicals
Natures Relief Co£10.654.4★
Polytar Scalp Shampoo For Scalp Conditions Reduces Itching Inflammation and Scales Shampoo Treats Psoriasis Seborrhoeic Dermatitis Eczema and Dandruff Contains Coal Tar Solution 1 x 150ml
Polytar£8.904.5★
What buyers say about folliculitis shampoo
What buyers praise and complain about, mined from review topics.What buyers love
“Reliable Product”
“Lovely fresh smelling”
“No more itching”
“Good price”
“it definitely does the job”
“Does what it claims”
“Best shampoo for scalp problems”
“Soothing”
“Super clean”
“It lathers well”
What buyers complain about
“It was just itchy”
“Didn't work”
“not worth the price”
“Smells bad”
“No Improvement yet”
“My skin feels less dry”
“Made my psoriasis 100percent worse it will take me ages to try to clear it up to a manergable level what a mess it has made of my scalp very distressed”
“on this occassion it arrived unsealed and leaking”
“Much worse than the old formula”
“Ive been suffering with blocked hair follicles for a while”
Top return reasons
Common questions
- Is folliculitis shampoo profitable to sell on Amazon United Kingdom?
- The niche generates £57K/yr across 10 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -3.5%. Flapen's verdict: Skip it (41/100).
- How competitive is the folliculitis shampoo niche?
- 8 brands and 42 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in folliculitis shampoo?
- Top complaints mined from reviews: Allergies, Functionality-Overall, Value For Money. The return rate is 0.3%.
- When does demand for folliculitis shampoo peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the folliculitis shampoo niche?
- Listings span £5.88–£19.57; the average listing price is £12.99 (sweet spot $15–$100). The average incumbent carries 1,111 reviews — the moat a new listing must climb.