Faux Locs
FailShoppers spend an estimated $11K a year here, so Faux Locs is a Fail.
- Flapen Score
- 40 / 100Ranks 1,964 of 2,481 Beauty niches · −7 vs the category median of 4740
- Market size
- £11K/yr91K searches / yr
- 90-day growth
- -15.0%search demand this quarter
- Competition
- 62%top-5 click share · 11 brands · 14 sellers
Flapen Score
Faux Locs against its category
The dotted line is the Beauty average. Past it, Faux Locs is stronger. Inside it, weaker.
Market
The Faux Locs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Faux Locs 91K times last year and spent an estimated £11K. The top 5 brands take 77% of clicks. Demand peaks in Aug–Sep. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.
- Searches, last 12 months
- 91K
- Growth, 90 days vs prior 90
- -15.0%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £11Ka year
- Peak month
- September2.0× the quietest month
- Top search term
- faux locs30K searches a year
02 · Price
A sale here is worth £18.05.
Listings sell for £18.05 on average, from £14.25 to £28.47. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £18.05 that is £0 to £2K a year per listing.
- Average price
- £18.05inside the $15 to $100 sweet spot
- Price range
- £14.25–£28.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #315 within Hair Extensions, Wigs & Accessories. It carries 898 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #315in Hair Extensions, Wigs & Accessories
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 898per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Faux Locs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
14
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
18%
- Brand 126%
- Brand 225%
- Brand 313%
- Brand 47%
- Brand 56%
- Brand 65%
- Open — no brand owns it (5 brands, 18%)
Demand
Faux Locs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.0×
Search terms
Top Faux Locs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- faux locs30K/yr
- locs17K/yr
- locs crochet hair13K/yr
- soft locs12K/yr
- crochet locs8K/yr
- goddess locs crochet hair5K/yr
- goddess locs2K/yr
- crochet faux locs3K/yr
- faux locs crochet hair804/yr
- soft locs 24 inch523/yr
Reviews and returns
What reviews say buyers love and hate about Faux Locs
We read the reviews and the return reasons for every product selling here.
“Thin and poor qaulity”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Faux Locs questions
Answered from the same tracked data.









