False Toenails
MaybeAn estimated 0.4% of orders come back. But prices span $3.04–$12.22, mostly outside the sweet spot, so False Toenails is a Maybe.
- Flapen Score
- 60 / 100Top 6% of 2,481 Beauty niches · +13 vs the category median of 4760
- Market size
- £212K/yr630K searches / yr
- 90-day growth
- +196.1%search demand this quarter
- Competition
- 58%top-5 click share · 14 brands · 33 sellers
Flapen Score
False Toenails against its category
The dotted line is the Beauty average. Past it, False Toenails is stronger. Inside it, weaker.
Market
The False Toenails market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for False Toenails 630K times last year and spent an estimated £212K. The top 5 brands take 70% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 630K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +196.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £212K a year.
- Searches, last 12 months
- 630K
- Growth, 90 days vs prior 90
- +196.1%
- Conversion, latest week
- 5.6%
- Market size, estimated
- £212Ka year
- Peak month
- July4.6× the quietest month
- Top search term
- false toenails114K searches a year
02 · Price
A sale here is worth £5.97.
Listings sell for £5.97 on average, from £3.04 to £12.22. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £5.97 that is £7K to £9K a year per listing.
- Average price
- £5.97under the $15 to $100 sweet spot
- Price range
- £3.04–£12.22
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £7K–£9K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #37 within Manicure & Pedicure. It carries 3,772 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #37in Manicure & Pedicure
- Average rating
- 4.17 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,772per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top False Toenails products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
33
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
58%
Top 20: 94%
Open market
24%
- Brand 124%
- Brand 218%
- Brand 312%
- Brand 49%
- Brand 58%
- Brand 66%
Demand
False Toenails search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.6×
Search terms
Top False Toenails search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- false toenails114K/yr
- toe nails false79K/yr
- press on toe nails62K/yr
- stick on toenails57K/yr
- toe nails58K/yr
- fake toe nails45K/yr
- false toe nails33K/yr
- fake toenails24K/yr
- press on toenails20K/yr
- stick on toe nails19K/yr
Reviews and returns
What reviews say buyers love and hate about False Toenails
We read the reviews and the return reasons for every product selling here.
“Not sticking”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common False Toenails questions
Answered from the same tracked data.