Face Wipes

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 20.8% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £853K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+5.2%

Conversion, latest week

20.8%

Market size, estimated

£853Ka year

Peak month

July1.7× the quietest month

Top search term

face wipes468K searches a year

Listings sell for £3.65 on average, from £0.94 to £11.23. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 15,000 to 20,000 of them. At £3.65 that is £55K to £73K a year per listing.

Average price

£3.65under the $15 to $100 sweet spot

Price range

£0.94–£11.23

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

300K–400K

Units per listing a year

15,000–20,000

Revenue per listing a year

£55K–£73K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Face. It carries 1,975 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#14in Face

Average rating

4.58 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,975per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months